Soldanela Rivera
New York City, NY
USA
Professional Experience
I excel in the areas of planning, production, communications, and marketing at the cross-sector of theatrical live events, arts & culture, mainstream broadcast/web entertainment and education. I’ve gained hard earned know-how for producing large and small scale concert/tours, special appearances and presentations, theatrical live events, galas, press events, broadcast/web segment production, publishing projects, and more in full charge of budget management accuracy. With equal professional insight I can craft, develop, manage and implement press, publicity, and marketing campaigns; manage artist and press relations; oversee implementation of web and print publication projects; and oversee traditional and new media advertising and marketing and outreach strategies. I hold deep understanding of Latin American and Latino markets and hold roots in Barcelona, Berlin, Buenos Aires, Copenhagen, Cuba, Los Angeles, Madrid, Mexico, Miami, San Juan and Santo Domingo.
www.soldanela.com