Puffy
AI-First Digital Marketing Manager
Compensation:
USD $130,000 per annum + up to 25% Performance Bonus (Total Annual Package: Up to USD $167,300)
Required Experience:
D2C/E‑commerce background essential (US or North American market)
Location:
Remote
Role Overview Puffy is a Top 5 US mattress brand with 100% YoY growth since 2016, recognized as a Great Place to Work. This role is for a D2C performance marketer ready to own Meta and multi‑channel paid strategies that drive 8‑figure revenue impact.
You’ll launch, optimize, and scale campaigns across Meta, Google Ads, YouTube, and emerging platforms while strategically contributing to Affiliate, SEO, SEM, and Email channels. You’ll work alongside our Forbes Council member CEO to architect the next generation of our digital acquisition engine.
What Is In It For You Hands‑on, high‑execution work that drives revenue. You’ll own revenue outcomes across multiple channels with direct leadership access.
All‑digital execution from prospecting to conversion, full‑funnel thinking, and rigorous attribution strategy. You’ll ship experiments fast, collaborate with design and cross‑functional teams, and drive scalable systems.
Partner with the 1%
Top 5 Mattress Brand in US
Work with Forbes Council Member CEO
Gain firsthand exposure to strategic decisions and high‑velocity execution that drives a global brand
Embrace Radical Flexibility Work from anywhere globally. Design your peak performance environment. We measure output and impact, not hours logged.
Build the Marketing Playbook Others Will Copy Architect new growth engines whose creative testing frameworks become competitive advantages. Your attribution models influence company‑wide strategy.
What You’ll Need
5+ Years of Experience: At least 2 years managing Meta campaigns for D2C brands; proven success driving revenue across multiple digital channels
Working knowledge of the broader marketing ecosystem, including Affiliate, SEO, SEM, and Email, with the ability to contribute to strategy
Hands‑on knowledge of Google Ads, YouTube, and other performance marketing platforms, with a track record of meeting or exceeding ROAS goals
Proficient in campaign tracking, attribution analysis, and data interpretation to take strategic decisions in campaign optimization
Experience optimizing funnels from initial awareness through conversion, including ad‑to‑LP optimization
Ability to ideate compelling ad concepts and guide creative assets, working effectively with design teams
Good‑to‑Have
Mattress, furniture, or home goods sector background
Experience with programmatic channels, TikTok Ads
Familiar with automated ad creation tools and DCO
Experience creating and optimizing video content for social and search platforms
Knowledge of Meta Shopping features and other social commerce integrations
The Puffy DNA We’re restless, perpetually hungry, and fast‑paced, driven by an unwavering belief that we can outperform any competitor — regardless of their size.
Be the Owner: We don't hire employees; we welcome owners. You're accountable for results, not activity.
Execute with Urgency: We thrive in high‑stakes environments by making thoughtful decisions quickly and acting decisively.
Demand Excellence: We solve the hard problems that others can't, pushing the boundaries of our craft.
Be AI‑First: Daily multi‑turn AI conversations challenge your assumptions.
Go All‑In: When the mission demands it, we rally as one team to cross the finish line.
Benefits
Monthly performance bonuses (up to 25% of monthly salary, earned each month based on performance)
Comprehensive medical, dental, and vision insurance (US‑based employees)
Health insurance stipend (International employees)
Generous Paid Time Off (PTO) + Public holidays (based on location)
AI First organization with access to AI‑native tool stack
Remote First: Work from anywhere globally
International team collaboration (14+ nationalities)
401(k) with Company Match (US employees)
Free Puffy mattress post 6 months completion
$1,000 Puffy/Halo Board store credit post 1 year completion
Ready to Shape Your Story? The alternative is another year where your campaigns hit plateaus and your strategic insights die in committee.
Click "Apply" and take the first step.
#J-18808-Ljbffr
USD $130,000 per annum + up to 25% Performance Bonus (Total Annual Package: Up to USD $167,300)
Required Experience:
D2C/E‑commerce background essential (US or North American market)
Location:
Remote
Role Overview Puffy is a Top 5 US mattress brand with 100% YoY growth since 2016, recognized as a Great Place to Work. This role is for a D2C performance marketer ready to own Meta and multi‑channel paid strategies that drive 8‑figure revenue impact.
You’ll launch, optimize, and scale campaigns across Meta, Google Ads, YouTube, and emerging platforms while strategically contributing to Affiliate, SEO, SEM, and Email channels. You’ll work alongside our Forbes Council member CEO to architect the next generation of our digital acquisition engine.
What Is In It For You Hands‑on, high‑execution work that drives revenue. You’ll own revenue outcomes across multiple channels with direct leadership access.
All‑digital execution from prospecting to conversion, full‑funnel thinking, and rigorous attribution strategy. You’ll ship experiments fast, collaborate with design and cross‑functional teams, and drive scalable systems.
Partner with the 1%
Top 5 Mattress Brand in US
Work with Forbes Council Member CEO
Gain firsthand exposure to strategic decisions and high‑velocity execution that drives a global brand
Embrace Radical Flexibility Work from anywhere globally. Design your peak performance environment. We measure output and impact, not hours logged.
Build the Marketing Playbook Others Will Copy Architect new growth engines whose creative testing frameworks become competitive advantages. Your attribution models influence company‑wide strategy.
What You’ll Need
5+ Years of Experience: At least 2 years managing Meta campaigns for D2C brands; proven success driving revenue across multiple digital channels
Working knowledge of the broader marketing ecosystem, including Affiliate, SEO, SEM, and Email, with the ability to contribute to strategy
Hands‑on knowledge of Google Ads, YouTube, and other performance marketing platforms, with a track record of meeting or exceeding ROAS goals
Proficient in campaign tracking, attribution analysis, and data interpretation to take strategic decisions in campaign optimization
Experience optimizing funnels from initial awareness through conversion, including ad‑to‑LP optimization
Ability to ideate compelling ad concepts and guide creative assets, working effectively with design teams
Good‑to‑Have
Mattress, furniture, or home goods sector background
Experience with programmatic channels, TikTok Ads
Familiar with automated ad creation tools and DCO
Experience creating and optimizing video content for social and search platforms
Knowledge of Meta Shopping features and other social commerce integrations
The Puffy DNA We’re restless, perpetually hungry, and fast‑paced, driven by an unwavering belief that we can outperform any competitor — regardless of their size.
Be the Owner: We don't hire employees; we welcome owners. You're accountable for results, not activity.
Execute with Urgency: We thrive in high‑stakes environments by making thoughtful decisions quickly and acting decisively.
Demand Excellence: We solve the hard problems that others can't, pushing the boundaries of our craft.
Be AI‑First: Daily multi‑turn AI conversations challenge your assumptions.
Go All‑In: When the mission demands it, we rally as one team to cross the finish line.
Benefits
Monthly performance bonuses (up to 25% of monthly salary, earned each month based on performance)
Comprehensive medical, dental, and vision insurance (US‑based employees)
Health insurance stipend (International employees)
Generous Paid Time Off (PTO) + Public holidays (based on location)
AI First organization with access to AI‑native tool stack
Remote First: Work from anywhere globally
International team collaboration (14+ nationalities)
401(k) with Company Match (US employees)
Free Puffy mattress post 6 months completion
$1,000 Puffy/Halo Board store credit post 1 year completion
Ready to Shape Your Story? The alternative is another year where your campaigns hit plateaus and your strategic insights die in committee.
Click "Apply" and take the first step.
#J-18808-Ljbffr