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Synchrony

AVP, Technical SEO & Generative Engine Optimization

Synchrony, Stamford, Connecticut, United States, 06925

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Overview Employer Industry: Financial Services

Why consider this job opportunity:

Salary up to $155,000 annually

Eligible for an annual bonus based on individual and company performance

Opportunity for career advancement and growth within the organization

Flexible work arrangements, including the option to work from home or at one of the employer's hubs

Collaborative and inclusive company culture that values diverse perspectives

Opportunity to lead innovative projects at the intersection of SEO and AI in a regulated industry

What to Expect (Job Responsibilities)

Conduct in-depth technical SEO audits focusing on site architecture, crawlability, indexing, and security

Define clear SEO goals and troubleshoot generative engine issues within financial contexts

Implement advanced schema markup and structured data relevant to financial products and regulatory disclosures

Collaborate with IT, compliance, and web development teams to enhance site performance and indexing

Maintain up-to-date knowledge of generative AI capabilities as they relate to search within the financial sector

What is Required (Qualifications)

Bachelor’s Degree or a high school diploma/GED with 6+ years of technical experience in financial services or regulated industries

Minimum of 3 years of technical SEO experience

Strong critical thinking and problem-solving skills

Demonstrated AI literacy and understanding of agentic AI systems’ impact on search

Proficiency in HTML, CSS, JavaScript, and experience with SEO tools like Screaming Frog and Google Search Console

How to Stand Out (Preferred Qualifications)

Expertise in log file analysis and crawl budget optimization

Strong understanding of the regulatory environment of financial services, including data security and compliance considerations

Self-motivated and detail-oriented with cross-functional collaboration skills

#FinancialServices #TechnicalSEO #AIOptimization #CareerGrowth #FlexibleWork

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