AVP, Technical SEO & Generative Engine Optimization Job at Synchrony in Charlott

Overview

Employer Industry: Financial Services

What to Expect (Job Responsibilities)

• Conduct in-depth technical SEO audits to ensure compliance and optimal visibility in generative AI-enabled search environments
• Define clear SEO goals and troubleshoot SEO and generative engine issues within regulatory contexts
• Implement advanced schema markup and structured data relevant to financial products and services
• Collaborate with IT, compliance, and web development teams to improve indexing and site performance
• Maintain up-to-date knowledge of generative AI capabilities and lead technical SEO projects

What is Required (Qualifications)

• Bachelor’s Degree or a high school diploma/GED with 6+ years of technical experience in financial services or highly regulated industries
• 3+ years of technical SEO experience
• Critical thinking and problem-solving skills specific to financial services challenges
• Demonstrated AI literacy and understanding of its impact on search
• Proficiency in HTML, CSS, JavaScript, and familiarity with financial services CMS platforms

How to Stand Out (Preferred Qualifications)

• Strong understanding of the regulatory environment in financial services, including data security and compliance
• Self-motivated and detail-oriented, with experience in cross-functional collaboration
• Expertise in log file analysis and crawl budget optimization

#FinancialServices #TechnicalSEO #GenerativeAI #CareerOpportunity #InclusiveCulture

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