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Fractional Chief Marketing

JOHN WESLEY VILLAGE II INC, Riverhead, NY, United States


Fractional Acquisition Lead – High-End Residential Services Engagement: Fractional / Independent (not employment)

Time Commitment: ~8–12 hours per month

Location: Remote (local, affluent‑market experience preferred)

We operate a premium, owner‑operator‑led residential services business in an affluent coastal market (Hamptons/ North Fork). Growth is intentional and selective.

We are seeking an experienced fractional acquisition lead to sharpen residential customer acquisition and conversion. This is a focused, judgment‑driven role — not a branding or social media position.

Scope (deliberately narrow)

Residential customer acquisition via local, high‑intent channels

Google search capture (intent alignment, structure, negatives — not volume buying)

Remarketing logic (what should exist, what should not)

Website optimization for conversion (clarity, structure, friction removal — not redesign)

Messaging and copy refinement (direct mail, website, search ads)

Channel prioritization with clear ROI discipline

No social media.

No branding initiatives.

No content calendars.

No agency work.

Who This Is For

Senior, independent operators

Prior experience owning or leading customer acquisition for an owner‑led residential services business

Strong direct‑response and demand‑capture mindset

Comfortable working directly with principals

Values discretion and scope discipline

What This Is Not

Not B2B or commercial marketing

Not “growth hacking”

Not media buying as a service

Not a full‑time role

Not an agency engagement

Engagement Details

~8–12 hours per month to start

Month‑to‑month

Competitive fractional compensation

Direct access to ownership

How to Respond If this aligns with how you operate, please DM with:

A brief summary of relevant experience

One example where you improved results by removing complexity or spend, not adding it

Thank You for your time & I look forward to speaking with you.

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