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Blue Shield of CA

Principal Omnichannel Marketing Strategist

Blue Shield of CA, Los Angeles, California, United States, 90079

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A leading health insurance provider is seeking a Principal Omnichannel Strategist based in Los Angeles, California. The successful candidate will develop and own marketing strategies and roadmaps for media and web experiences, working closely with cross-functional teams to enhance customer journeys and drive retention. Applicants should possess a strong background in marketing, analytical skills, and significant experience in an omnichannel environment. A bachelor's degree in marketing or business is essential, and a master's degree is highly desirable. #J-18808-Ljbffr