Principal Omnichannel Marketing Strategist

A leading health insurance company in California is seeking an experienced Omnichannel Strategist, Principal, to develop the marketing strategy and roadmap for media and web experiences in government lines of business. The successful candidate will collaborate with enterprise stakeholders to drive market growth and enhance customer journeys. This role requires at least 10 years of experience in marketing, expertise in KPI optimization, and a solid understanding of omnichannel marketing tactics. Master's degree or MBA is preferred. #J-18808-Ljbffr