Highmark Health
Senior Search Engine Optimization and Website Analytics Analyst
Highmark Health, New York, New York, United States
Employer Industry:
Healthcare Services
Why consider this job opportunity
Salary up to $107,800
Opportunity for career advancement and growth within the organization
Flexible work environment with the option for office or remote-based positions
Collaborative work culture that values insights from various internal teams
Involvement in developing cutting-edge digital marketing strategies
What to Expect (Job Responsibilities)
Develop and implement SEO strategies for digital products to support customer and business goals
Evaluate SEO strategy performance and provide insights for improvement
Conduct extensive topical and competitive research to create effective content briefs
Collaborate with internal teams to provide SEO insights and recommendations
Perform audits of existing web properties, assessing site architecture, technical SEO, and content quality
What is Required (Qualifications)
Bachelor's degree in Communication, Marketing, Digital Marketing, or a related field, or equivalent experience
Minimum of 5 years of experience as a Search Engine Optimization Analyst
Minimum of 5 years of experience in Digital Marketing
Minimum of 5 years of experience in Marketing and Communications
Strong understanding of Search Engine Optimization principles
How to Stand Out (Preferred Qualifications)
Master’s degree in Communication, Marketing, Digital Marketing, or a related field
Professional experience using technology, tools, and AI in a Marketing function
We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
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Healthcare Services
Why consider this job opportunity
Salary up to $107,800
Opportunity for career advancement and growth within the organization
Flexible work environment with the option for office or remote-based positions
Collaborative work culture that values insights from various internal teams
Involvement in developing cutting-edge digital marketing strategies
What to Expect (Job Responsibilities)
Develop and implement SEO strategies for digital products to support customer and business goals
Evaluate SEO strategy performance and provide insights for improvement
Conduct extensive topical and competitive research to create effective content briefs
Collaborate with internal teams to provide SEO insights and recommendations
Perform audits of existing web properties, assessing site architecture, technical SEO, and content quality
What is Required (Qualifications)
Bachelor's degree in Communication, Marketing, Digital Marketing, or a related field, or equivalent experience
Minimum of 5 years of experience as a Search Engine Optimization Analyst
Minimum of 5 years of experience in Digital Marketing
Minimum of 5 years of experience in Marketing and Communications
Strong understanding of Search Engine Optimization principles
How to Stand Out (Preferred Qualifications)
Master’s degree in Communication, Marketing, Digital Marketing, or a related field
Professional experience using technology, tools, and AI in a Marketing function
We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
#J-18808-Ljbffr