Highmark Health
Senior Search Engine Optimization and Website Analytics Analyst
Highmark Health, Minnesota City, Minnesota, United States, 55959
Why consider this job opportunity:
Salary up to $107,800 Opportunity for career advancement and growth within the organization Flexible work environment with the option to work remotely Collaborative atmosphere with cross-functional teams Engaging in a critical role that impacts business and customer goals What to Expect (Job Responsibilities):
Develop and implement SEO strategies for digital products to support customer and business objectives Evaluate SEO strategy performance and provide insights for improvement Conduct in-depth topical and competitive research to guide content creation Collaborate with internal teams to provide SEO insights and support Perform comprehensive audits of existing web properties, focusing on technical SEO and content quality What is Required (Qualifications):
Bachelor’s degree in Communication, Marketing, Digital Marketing, or a related field, or equivalent experience Minimum of 5 years of experience as a Search Engine Optimization Analyst Minimum of 5 years of experience in Digital Marketing Minimum of 5 years of experience in Marketing and Communications Strong understanding of SEO principles and web analytics tools How to Stand Out (Preferred Qualifications):
Master’s degree in Communication, Marketing, Digital Marketing, or a related field Professional experience using technology, tools, and AI in a Marketing function We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
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Salary up to $107,800 Opportunity for career advancement and growth within the organization Flexible work environment with the option to work remotely Collaborative atmosphere with cross-functional teams Engaging in a critical role that impacts business and customer goals What to Expect (Job Responsibilities):
Develop and implement SEO strategies for digital products to support customer and business objectives Evaluate SEO strategy performance and provide insights for improvement Conduct in-depth topical and competitive research to guide content creation Collaborate with internal teams to provide SEO insights and support Perform comprehensive audits of existing web properties, focusing on technical SEO and content quality What is Required (Qualifications):
Bachelor’s degree in Communication, Marketing, Digital Marketing, or a related field, or equivalent experience Minimum of 5 years of experience as a Search Engine Optimization Analyst Minimum of 5 years of experience in Digital Marketing Minimum of 5 years of experience in Marketing and Communications Strong understanding of SEO principles and web analytics tools How to Stand Out (Preferred Qualifications):
Master’s degree in Communication, Marketing, Digital Marketing, or a related field Professional experience using technology, tools, and AI in a Marketing function We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
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