Performance Marketer (remote)
Tallwave, Phoenix, AZ, United States
About Us
We’re Tallwave, a digital agency that moves fast to help clients achieve ambitious goals. We are data‑driven marketers, designers, and creative problem solvers committed to innovative solutions with speed, precision, and craftsmanship.
Job Overview Our Paid Media team is essential to the overall digital marketing strategy and campaign execution for our clients. The Performance Marketer will lead these efforts remotely, collaborating with internal and external teams to deliver the best media strategies and solutions.
Responsibilities
Be able to fully strategize, develop, manage, and report on multi‑channel digital paid media programs, with an emphasis on driving measurable performance outcomes (eg: growth, efficiency, and conversion), with minimal oversight.
Own performance against defined KPIs (eg: CPA, ROAS, CVR, etc.) and proactively adjust strategy to improve results.
Be able to successfully manage and prioritize multiple client accounts simultaneously, each with different goals, budgets, and levels of complexity.
Demonstrate a deep understanding of client goals and business objectives and how paid media can support the client in meeting those goals and objectives.
Be able to conduct thorough paid media audits with thoughtful insights and actionable recommendations.
Be able to build strategic media plans based on market research, historical client data, audit findings, and data from available digital media tools.
Design and execute ongoing experimentation programs to drive continuous performance improvement.
Have deep hands‑on experience in platforms like Google Ads, Microsoft Advertising, Facebook Business Manager, and Google Analytics.
Experience applying account‑based marketing (ABM) principles within paid media to drive engagement and conversion across prioritized accounts or segments, with a focus on measurable performance outcomes.
Experience managing and collaborating with third‑party media vendors and platforms.
Be able to manage day‑to‑day platform optimizations, ongoing campaign maintenance, vendor relationships, and pacing.
Identify performance opportunities beyond media platforms, including landing pages, conversion paths, audience strategy, and measurement approach, in collaboration with internal teams.
Be able to analyze, interpret, and communicate performance data in a meaningful narrative that connects media performance to business outcomes and informs future strategy.
Be able to provide strategic recommendations for client growth.
Demonstrate intellectual curiosity and a proactive approach to identifying issues, testing hypotheses, and improving performance beyond standard best practices.
Demonstrate exceptional written and verbal communication interpersonal skills with internal teams, external partners, and clients.
Serve as the internal subject matter expert for performance marketing and paid media best practices.
Qualifications
BA/BS in marketing, business, or technology fields (preferred).
Demonstrated success owning hands‑on paid media execution, optimization, and pacing in paid media platforms like Google Ads, LinkedIn Ads, Meta Ads, and TikTok Ads.
Experience planning and optimizing media across different stages of the funnel.
Demonstrated experience being accountable for performance results, not just campaign execution.
Proficiency in various performance analysis and reporting tools such as Google Analytics, Looker Studio, and Google Sheets.
Excellence in strategic thinking and problem solving.
Excellence in communication and relationship building, both internally and externally.
Very strong attention to detail.
4+ years of hands‑on digital performance marketing experience, including independent ownership of accounts.
Physical Demand This job may require sitting for long periods of time, and minimal (if any) lifting. Some travel may be required.
Culture & Perks
We embrace a maverick attitude and challenge convention.
We are committed to relentless pursuit and personal growth.
We value selfless teamwork, strong leadership, and collaboration.
We maintain a thoughtfully rigorous work ethic and attention to detail.
We foster empathy and compassion for each other and our clients.
We offer a diverse, competitive, and fun workplace.
We provide career growth and leadership opportunities.
We celebrate contributions through Happy Hours, high fives, awards, and anniversary celebrations.
We host “Lunch & Discuss” sessions and formal training for continuous learning.
We offer comprehensive Medical, Dental, Vision, Life, and 401(k) plans.
We provide employer‑paid short‑term and long‑term disability plans and life insurance.
We offer remote work and flexible office hours.
We trust our team with a generous PTO policy.
Our work has been featured in TechCrunch, Forbes, Wired, Product Hunt, and more.
We’ve been recognized on the INC Best Workplaces List, the Phoenix Business Journal Best Places to Work List, and the AZCentral Top Places to Work List.
Why You’ll Love Working With Us Free to be you – each and every day! We celebrate diversity and empower you to bring your authentic self to work. We view diversity, equity, and inclusion as a pledge, not a checkbox, and are committed to building an all‑encompassing culture that empowers everyone to thrive.
Working Conditions Employees operate in a professional office environment and routinely use standard office equipment like computers, telephones, and teleconferencing equipment. Tallwave is committed to creating a work environment where the needs of our customers, employees, and the company are balanced. We offer flexible work styles and locations; even post‑pandemic, we will provide work‑from‑home or remote work flexibility. Our offices are available as alternative workspaces, and we encourage in‑office collaboration for those with a local Tallwave office.
Employment Eligibility At this time, this position is only open to applicants who are legally authorized to work in the United States and who are living in the United States. We are also unable to provide visa sponsorship of any kind, so please do not apply if:
You are not legally authorized to work in the United States.
You are not living in the 48 contiguous U.S. states, Alaska, or Hawaiʻi.
You will require any kind of visa sponsorship.
Equal Opportunity Statement Tallwave is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
#J-18808-Ljbffr
Job Overview Our Paid Media team is essential to the overall digital marketing strategy and campaign execution for our clients. The Performance Marketer will lead these efforts remotely, collaborating with internal and external teams to deliver the best media strategies and solutions.
Responsibilities
Be able to fully strategize, develop, manage, and report on multi‑channel digital paid media programs, with an emphasis on driving measurable performance outcomes (eg: growth, efficiency, and conversion), with minimal oversight.
Own performance against defined KPIs (eg: CPA, ROAS, CVR, etc.) and proactively adjust strategy to improve results.
Be able to successfully manage and prioritize multiple client accounts simultaneously, each with different goals, budgets, and levels of complexity.
Demonstrate a deep understanding of client goals and business objectives and how paid media can support the client in meeting those goals and objectives.
Be able to conduct thorough paid media audits with thoughtful insights and actionable recommendations.
Be able to build strategic media plans based on market research, historical client data, audit findings, and data from available digital media tools.
Design and execute ongoing experimentation programs to drive continuous performance improvement.
Have deep hands‑on experience in platforms like Google Ads, Microsoft Advertising, Facebook Business Manager, and Google Analytics.
Experience applying account‑based marketing (ABM) principles within paid media to drive engagement and conversion across prioritized accounts or segments, with a focus on measurable performance outcomes.
Experience managing and collaborating with third‑party media vendors and platforms.
Be able to manage day‑to‑day platform optimizations, ongoing campaign maintenance, vendor relationships, and pacing.
Identify performance opportunities beyond media platforms, including landing pages, conversion paths, audience strategy, and measurement approach, in collaboration with internal teams.
Be able to analyze, interpret, and communicate performance data in a meaningful narrative that connects media performance to business outcomes and informs future strategy.
Be able to provide strategic recommendations for client growth.
Demonstrate intellectual curiosity and a proactive approach to identifying issues, testing hypotheses, and improving performance beyond standard best practices.
Demonstrate exceptional written and verbal communication interpersonal skills with internal teams, external partners, and clients.
Serve as the internal subject matter expert for performance marketing and paid media best practices.
Qualifications
BA/BS in marketing, business, or technology fields (preferred).
Demonstrated success owning hands‑on paid media execution, optimization, and pacing in paid media platforms like Google Ads, LinkedIn Ads, Meta Ads, and TikTok Ads.
Experience planning and optimizing media across different stages of the funnel.
Demonstrated experience being accountable for performance results, not just campaign execution.
Proficiency in various performance analysis and reporting tools such as Google Analytics, Looker Studio, and Google Sheets.
Excellence in strategic thinking and problem solving.
Excellence in communication and relationship building, both internally and externally.
Very strong attention to detail.
4+ years of hands‑on digital performance marketing experience, including independent ownership of accounts.
Physical Demand This job may require sitting for long periods of time, and minimal (if any) lifting. Some travel may be required.
Culture & Perks
We embrace a maverick attitude and challenge convention.
We are committed to relentless pursuit and personal growth.
We value selfless teamwork, strong leadership, and collaboration.
We maintain a thoughtfully rigorous work ethic and attention to detail.
We foster empathy and compassion for each other and our clients.
We offer a diverse, competitive, and fun workplace.
We provide career growth and leadership opportunities.
We celebrate contributions through Happy Hours, high fives, awards, and anniversary celebrations.
We host “Lunch & Discuss” sessions and formal training for continuous learning.
We offer comprehensive Medical, Dental, Vision, Life, and 401(k) plans.
We provide employer‑paid short‑term and long‑term disability plans and life insurance.
We offer remote work and flexible office hours.
We trust our team with a generous PTO policy.
Our work has been featured in TechCrunch, Forbes, Wired, Product Hunt, and more.
We’ve been recognized on the INC Best Workplaces List, the Phoenix Business Journal Best Places to Work List, and the AZCentral Top Places to Work List.
Why You’ll Love Working With Us Free to be you – each and every day! We celebrate diversity and empower you to bring your authentic self to work. We view diversity, equity, and inclusion as a pledge, not a checkbox, and are committed to building an all‑encompassing culture that empowers everyone to thrive.
Working Conditions Employees operate in a professional office environment and routinely use standard office equipment like computers, telephones, and teleconferencing equipment. Tallwave is committed to creating a work environment where the needs of our customers, employees, and the company are balanced. We offer flexible work styles and locations; even post‑pandemic, we will provide work‑from‑home or remote work flexibility. Our offices are available as alternative workspaces, and we encourage in‑office collaboration for those with a local Tallwave office.
Employment Eligibility At this time, this position is only open to applicants who are legally authorized to work in the United States and who are living in the United States. We are also unable to provide visa sponsorship of any kind, so please do not apply if:
You are not legally authorized to work in the United States.
You are not living in the 48 contiguous U.S. states, Alaska, or Hawaiʻi.
You will require any kind of visa sponsorship.
Equal Opportunity Statement Tallwave is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
#J-18808-Ljbffr