Marketing & Communications - Paid Media Manager
Yoh Services LLC, New York, NY, United States
Marketing & Communications - Paid Media Manager
Join Our Team as a Marketing & Communications - Paid Media Manager and Drive High-Impact Digital Campaigns. Are you passionate about crafting innovative paid media strategies that turn marketing goals into measurable results? We’re seeking a dynamic Paid Media Manager to lead and execute sophisticated multi‑channel campaigns that elevate brand presence and generate demand. In this hybrid role, you will be at the forefront of digital advertising, working across various platforms to deliver impactful B2B and B2C campaigns, all while collaborating with a talented team of marketing professionals. If you’re a strategic thinker with hands‑on experience in the digital ad space and a knack for optimizing ROI, this is your opportunity to make a difference in a fast‑paced environment.
Required Skills
5-7+ years of hands‑on experience with digital media buying and campaign management, including Google DV360, Campaign Manager, Meta Ad Manager, and LinkedIn Campaign Manager
Deep understanding of multi‑channel paid media strategies, including social media platforms, programmatic advertising, and web analytics
Proven ability to develop and execute end‑to‑end ABM campaigns
Strong data analysis skills, with experience in KPI dashboards, A/B testing, and performance reporting
Excellent collaboration and stakeholder presentation skills
Knowledge of tools such as Tableau, Funnel.io, Looker, and Google Tag Manager
Ability to manage complex budgets and multiple campaigns with attention to detail
Nice to Have Skills
Experience within the insurance or financial services industries
Familiarity with large data set management and advanced analytics
Experience with cross‑channel marketing strategies and integrated campaign planning
Prior mentoring or leadership experience within digital marketing teams
Preferred Education and Experience
Bachelor’s degree in Marketing, Business Administration, Communications, or related field
Additional certifications in digital marketing or advertising modules are a plus
Relevant experience in a matrix organization environment
Other Requirements
This is a hybrid role requiring onsite presence three days a week at locations including NY, NY; Holmdel, NJ; Bethlehem, PA; Stamford, CT; or Boston, MA
Candidates must be legally authorized to work in the United States without sponsorship now and in the future
Pay Rate: Hourly $55.00-$70.00
6‑month contract W2 - Potential extension
Benefits
Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
Health Savings Account (HSA) (for employees working 20+ hours per week)
Life & Disability Insurance (for employees working 20+ hours per week)
MetLife Voluntary Benefits
Employee Assistance Program (EAP)
401K Retirement Savings Plan
Direct Deposit & weekly epayroll
Referral Bonus Programs
Certification and training opportunities
Equal Opportunity Employer Statement Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.
Legal Compliance For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
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Required Skills
5-7+ years of hands‑on experience with digital media buying and campaign management, including Google DV360, Campaign Manager, Meta Ad Manager, and LinkedIn Campaign Manager
Deep understanding of multi‑channel paid media strategies, including social media platforms, programmatic advertising, and web analytics
Proven ability to develop and execute end‑to‑end ABM campaigns
Strong data analysis skills, with experience in KPI dashboards, A/B testing, and performance reporting
Excellent collaboration and stakeholder presentation skills
Knowledge of tools such as Tableau, Funnel.io, Looker, and Google Tag Manager
Ability to manage complex budgets and multiple campaigns with attention to detail
Nice to Have Skills
Experience within the insurance or financial services industries
Familiarity with large data set management and advanced analytics
Experience with cross‑channel marketing strategies and integrated campaign planning
Prior mentoring or leadership experience within digital marketing teams
Preferred Education and Experience
Bachelor’s degree in Marketing, Business Administration, Communications, or related field
Additional certifications in digital marketing or advertising modules are a plus
Relevant experience in a matrix organization environment
Other Requirements
This is a hybrid role requiring onsite presence three days a week at locations including NY, NY; Holmdel, NJ; Bethlehem, PA; Stamford, CT; or Boston, MA
Candidates must be legally authorized to work in the United States without sponsorship now and in the future
Pay Rate: Hourly $55.00-$70.00
6‑month contract W2 - Potential extension
Benefits
Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
Health Savings Account (HSA) (for employees working 20+ hours per week)
Life & Disability Insurance (for employees working 20+ hours per week)
MetLife Voluntary Benefits
Employee Assistance Program (EAP)
401K Retirement Savings Plan
Direct Deposit & weekly epayroll
Referral Bonus Programs
Certification and training opportunities
Equal Opportunity Employer Statement Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.
Legal Compliance For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
#J-18808-Ljbffr