Marketing Manager, Alpha - $100,000/year USD
Crossover, Austin, TX, United States
Important Note
IMPORTANT NOTE: This position requires in-person presence at our Austin, Texas campus.
Traditional schools focus on telling students what to think. This position centers on showing them how to execute. Alpha is creating a distinctive model of high school—one that eliminates lectures and rote memorization. Instead, students build, ship, communicate, and expand their capabilities. They launch projects, validate ideas, and acquire practical skills that elude most adults. Your responsibility is ensuring they follow through and perform at a high level.
You will engage directly with high school students as they establish businesses, manage projects, and cultivate the confidence, communication ability, and competence needed for success after graduation. Theory is not your domain. You are here to coach execution. You will establish rigorous standards, maintain accountability, and challenge students to produce work that meets real-world benchmarks.
This position suits individuals who have accomplished something substantive outside academic settings—built a product, expanded an audience, operated within a startup, or delivered results in a demanding environment—and wish to leverage that background to develop emerging talent. If you seek a conventional teaching position, look elsewhere. If you aim to influence how driven teenagers think, operate, and perform, this is your opportunity.
What You Will Be Doing
Develop hands‑on workshops that teach students to cultivate genuine social media audiences
Provide coaching on content strategy, covering ideation through optimization with AI tools
Support students in transforming their personal areas of expertise into viable brands
Deliver 1:1 and small‑group coaching to help students establish goals, maintain consistent execution, and produce concrete deliverables
Maintain accountability to elevated standards in communication, output quality, and commitment
Direct students through practical projects (entrepreneurship, marketing, software development, etc.) while demanding measurable outcomes
Monitor student advancement across the 3 C's and take action when performance declines
Provide transparent communication to students and parents regarding progress, deficiencies, and action items
What You Won’t Be Doing
Conducting traditional lectures or following prescribed curricula
Evaluating large volumes of homework or emphasizing abstract knowledge
Supporting disengaged students or compromising standards for the sake of ease
Functioning within a sluggish, administrative school system
Marketing Manager Key Responsibilities Produce quantifiable improvement in students' confidence, communication, and practical capability by coaching them to execute consistently at an elevated standard.
Basic Requirements
Proven record of significant personal accomplishment in at least one practical domain: launching a company, building an audience, generating revenue, publishing research, performing at an elite competitive level, or equivalent
Robust coaching and mentoring capabilities, with demonstrated ability to motivate teenagers
3+ years of experience coaching/mentoring teenagers
Superior communication and presentation abilities
Proficiency with AI/technology tools (ChatGPT, Claude, etc.)
Available to work on‑site in Austin, TX. Relocation support is provided
Authorized to work in the US without requiring visa sponsorship
Nice‑to‑have Requirements
Substantial expertise in at least one practical field (entrepreneurship, medicine, sales, technology, creative industries, finance, athletics) that you can apply with precision in sessions and workshops
Background working within a startup or high‑growth organization at any capacity
Working with us This is a full‑time (40 hours per week), long‑term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $50 USD/hour, which equates to $100,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.
Crossover Job Code: LJ-4909-US-Austin-MarketingManag.019
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Traditional schools focus on telling students what to think. This position centers on showing them how to execute. Alpha is creating a distinctive model of high school—one that eliminates lectures and rote memorization. Instead, students build, ship, communicate, and expand their capabilities. They launch projects, validate ideas, and acquire practical skills that elude most adults. Your responsibility is ensuring they follow through and perform at a high level.
You will engage directly with high school students as they establish businesses, manage projects, and cultivate the confidence, communication ability, and competence needed for success after graduation. Theory is not your domain. You are here to coach execution. You will establish rigorous standards, maintain accountability, and challenge students to produce work that meets real-world benchmarks.
This position suits individuals who have accomplished something substantive outside academic settings—built a product, expanded an audience, operated within a startup, or delivered results in a demanding environment—and wish to leverage that background to develop emerging talent. If you seek a conventional teaching position, look elsewhere. If you aim to influence how driven teenagers think, operate, and perform, this is your opportunity.
What You Will Be Doing
Develop hands‑on workshops that teach students to cultivate genuine social media audiences
Provide coaching on content strategy, covering ideation through optimization with AI tools
Support students in transforming their personal areas of expertise into viable brands
Deliver 1:1 and small‑group coaching to help students establish goals, maintain consistent execution, and produce concrete deliverables
Maintain accountability to elevated standards in communication, output quality, and commitment
Direct students through practical projects (entrepreneurship, marketing, software development, etc.) while demanding measurable outcomes
Monitor student advancement across the 3 C's and take action when performance declines
Provide transparent communication to students and parents regarding progress, deficiencies, and action items
What You Won’t Be Doing
Conducting traditional lectures or following prescribed curricula
Evaluating large volumes of homework or emphasizing abstract knowledge
Supporting disengaged students or compromising standards for the sake of ease
Functioning within a sluggish, administrative school system
Marketing Manager Key Responsibilities Produce quantifiable improvement in students' confidence, communication, and practical capability by coaching them to execute consistently at an elevated standard.
Basic Requirements
Proven record of significant personal accomplishment in at least one practical domain: launching a company, building an audience, generating revenue, publishing research, performing at an elite competitive level, or equivalent
Robust coaching and mentoring capabilities, with demonstrated ability to motivate teenagers
3+ years of experience coaching/mentoring teenagers
Superior communication and presentation abilities
Proficiency with AI/technology tools (ChatGPT, Claude, etc.)
Available to work on‑site in Austin, TX. Relocation support is provided
Authorized to work in the US without requiring visa sponsorship
Nice‑to‑have Requirements
Substantial expertise in at least one practical field (entrepreneurship, medicine, sales, technology, creative industries, finance, athletics) that you can apply with precision in sessions and workshops
Background working within a startup or high‑growth organization at any capacity
Working with us This is a full‑time (40 hours per week), long‑term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $50 USD/hour, which equates to $100,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.
Crossover Job Code: LJ-4909-US-Austin-MarketingManag.019
#J-18808-Ljbffr