Senior Communications Specialist
Brookdale, Nashville, TN, United States
Job Description
Contributes to the development of the internal communication and engagement strategy; consults with leaders at all levels to craft and deliver timely, effective, and meaningful communication plans; writes and edits stories, e‑bulletin features, profiles, measures and evaluates communications to support Brookdale Senior Living’s strategic goals, associate engagement, mission and culture.
Benefits
Part time and full time benefits eligibility:
Medical, dental, vision insurance
401(k)
Associate assistance program
Employee discounts
Referral program
Early access to earned wages for hourly associates (outside of CA)
Optional voluntary benefits including ID theft protection and pet insurance
Paid Time Off
Paid holidays
Company‑provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Optional voluntary benefits including accident, critical illness and hospital indemnity insurance, and legal plan
Tuition reimbursement
Responsibilities
Acts as the communications partner for multiple functional areas’ initiatives.
Collaborates with executive, senior and functional leaders to create, manage and implement communication plans that fully engage associates to support Brookdale’s business strategies and goals, mission, and culture.
Partners with leadership at multiple levels in identifying opportunities to improve associate engagement, company performance, cohesion and culture related to assigned projects and initiatives.
Supports company intranet with story content and content management.
Develops and maintains an editorial calendar that maps communications projects, initiatives and recurring themes for each major function they support.
Identifies communication gaps, develops clear, concise messages and content and uses appropriate vehicles to support initiatives.
Executes strategic communication projects with key stakeholders and executives in cross‑functional areas.
Successfully produces user‑friendly communications for complex programs to meet the needs of varied audience segments.
Supports large‑scale associate meetings (including Zoom), company events, charitable events and activities, and company‑wide giving projects.
Qualifications
Bachelor’s Degree in Communications or related field required.
Minimum five years of communications, employee engagement, or organizational development experience. Additional years of relevant experience can be substituted for the educational requirement on a year‑for‑year basis.
Ability to define problems, collect data, establish facts, and draw valid conclusions.
Excellent relationship‑building and interpersonal communication skills.
Ability to respond appropriately to confidential and sensitive issues.
Ability to synthesize multiple perspectives into clear, concise, engaging messages for diverse audiences.
Demonstrated creative writing, basic layout, and design skills.
Basic knowledge of programs equivalent to Adobe Photoshop or InDesign.
Basic video desktop editing preferred.
Superior business writing, editing, and proofreading skills for digital and print; working knowledge and application of AP style with the ability to compose messaging in conversational style.
Proficiency using Microsoft Office programs including Word, PowerPoint, Excel, Outlook and Adobe Acrobat.
Ability to understand and execute on graphic design and organizational communication concepts.
Physical Demands and Working Conditions
Standing, walking, sitting; use hands and fingers to handle or feel; reach with hands and arms; stoop, kneel, crouch, or crawl.
Talk or hear; vision.
Requires interaction with co‑workers, residents or vendors.
Occasional weekend, evening or night work; on‑call as needed; occasional travel.
Brookdale is an equal opportunity employer and a drug‑free workplace.
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Benefits
Part time and full time benefits eligibility:
Medical, dental, vision insurance
401(k)
Associate assistance program
Employee discounts
Referral program
Early access to earned wages for hourly associates (outside of CA)
Optional voluntary benefits including ID theft protection and pet insurance
Paid Time Off
Paid holidays
Company‑provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Optional voluntary benefits including accident, critical illness and hospital indemnity insurance, and legal plan
Tuition reimbursement
Responsibilities
Acts as the communications partner for multiple functional areas’ initiatives.
Collaborates with executive, senior and functional leaders to create, manage and implement communication plans that fully engage associates to support Brookdale’s business strategies and goals, mission, and culture.
Partners with leadership at multiple levels in identifying opportunities to improve associate engagement, company performance, cohesion and culture related to assigned projects and initiatives.
Supports company intranet with story content and content management.
Develops and maintains an editorial calendar that maps communications projects, initiatives and recurring themes for each major function they support.
Identifies communication gaps, develops clear, concise messages and content and uses appropriate vehicles to support initiatives.
Executes strategic communication projects with key stakeholders and executives in cross‑functional areas.
Successfully produces user‑friendly communications for complex programs to meet the needs of varied audience segments.
Supports large‑scale associate meetings (including Zoom), company events, charitable events and activities, and company‑wide giving projects.
Qualifications
Bachelor’s Degree in Communications or related field required.
Minimum five years of communications, employee engagement, or organizational development experience. Additional years of relevant experience can be substituted for the educational requirement on a year‑for‑year basis.
Ability to define problems, collect data, establish facts, and draw valid conclusions.
Excellent relationship‑building and interpersonal communication skills.
Ability to respond appropriately to confidential and sensitive issues.
Ability to synthesize multiple perspectives into clear, concise, engaging messages for diverse audiences.
Demonstrated creative writing, basic layout, and design skills.
Basic knowledge of programs equivalent to Adobe Photoshop or InDesign.
Basic video desktop editing preferred.
Superior business writing, editing, and proofreading skills for digital and print; working knowledge and application of AP style with the ability to compose messaging in conversational style.
Proficiency using Microsoft Office programs including Word, PowerPoint, Excel, Outlook and Adobe Acrobat.
Ability to understand and execute on graphic design and organizational communication concepts.
Physical Demands and Working Conditions
Standing, walking, sitting; use hands and fingers to handle or feel; reach with hands and arms; stoop, kneel, crouch, or crawl.
Talk or hear; vision.
Requires interaction with co‑workers, residents or vendors.
Occasional weekend, evening or night work; on‑call as needed; occasional travel.
Brookdale is an equal opportunity employer and a drug‑free workplace.
#J-18808-Ljbffr