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Cluster Digital Marketing Manager

Hyatt Hotels Corporation, New York, NY, United States


Close Inclusive Collection Job Postings Notification "I believe successful people are the ones who take the initiative to learn, unlearn and relearn. It’s important to constantly challenge your knowledge and step out of your comfort zone." Peggy Focheux Duval: Director of Learning & Development, France Responsibilities Lead the overall digital marketing strategy and performance for Park Hyatt Seoul, Park Hyatt Busan, and Andaz Seoul Gangnam Act as the key digital business partner to the GM and hotel leadership teams, providing strategic recommendations and performance insights Oversee digital performance, eCommerce, and Hyatt.com initiatives in line with hotel commercial priorities Work closely with Hyatt Digital Korea and ASPAC teams to align on strategy, campaigns, reporting, and performance improvement Partner with hotel marketing, revenue, and commercial teams to develop integrated digital plans Lead key digital channels including search, display, and social media Manage agency partners to ensure strong execution, optimization, and reporting Monitor and analyze performance across traffic, revenue, ROAS, and conversion, and translate insights into action Recommend optimization opportunities across budget, targeting, timing, content, and creative Stay current on digital trends and identify new opportunities to drive growth Qualifications Lead the overall digital marketing strategy and performance for Park Hyatt Seoul, Park Hyatt Busan, and Andaz Seoul Gangnam Act as the key digital business partner to the GM and hotel leadership teams, providing strategic recommendations and performance insights Oversee digital performance, eCommerce, and Hyatt.com initiatives in line with hotel commercial priorities Work closely with Hyatt Digital Korea and ASPAC teams to align on strategy, campaigns, reporting, and performance improvement Partner with hotel marketing, revenue, and commercial teams to develop integrated digital plans Lead key digital channels including search, display, and social media Manage agency partners to ensure strong execution, optimization, and reporting Monitor and analyze performance across traffic, revenue, ROAS, and conversion, and translate insights into action Recommend optimization opportunities across budget, targeting, timing, content, and creative Stay current on digital trends and identify new opportunities to drive growth #J-18808-Ljbffr