Cluster Digital Marketing Manager
Hyatt Hotels Corporation, New York, NY, United States
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"I believe successful people are the ones who take the initiative to learn, unlearn and relearn. It’s important to constantly challenge your knowledge and step out of your comfort zone."
Peggy Focheux Duval: Director of Learning & Development, France
Responsibilities
Lead the overall digital marketing strategy and performance for Park Hyatt Seoul, Park Hyatt Busan, and Andaz Seoul Gangnam
Act as the key digital business partner to the GM and hotel leadership teams, providing strategic recommendations and performance insights
Oversee digital performance, eCommerce, and Hyatt.com initiatives in line with hotel commercial priorities
Work closely with Hyatt Digital Korea and ASPAC teams to align on strategy, campaigns, reporting, and performance improvement
Partner with hotel marketing, revenue, and commercial teams to develop integrated digital plans
Lead key digital channels including search, display, and social media
Manage agency partners to ensure strong execution, optimization, and reporting
Monitor and analyze performance across traffic, revenue, ROAS, and conversion, and translate insights into action
Recommend optimization opportunities across budget, targeting, timing, content, and creative
Stay current on digital trends and identify new opportunities to drive growth
Qualifications
Lead the overall digital marketing strategy and performance for Park Hyatt Seoul, Park Hyatt Busan, and Andaz Seoul Gangnam
Act as the key digital business partner to the GM and hotel leadership teams, providing strategic recommendations and performance insights
Oversee digital performance, eCommerce, and Hyatt.com initiatives in line with hotel commercial priorities
Work closely with Hyatt Digital Korea and ASPAC teams to align on strategy, campaigns, reporting, and performance improvement
Partner with hotel marketing, revenue, and commercial teams to develop integrated digital plans
Lead key digital channels including search, display, and social media
Manage agency partners to ensure strong execution, optimization, and reporting
Monitor and analyze performance across traffic, revenue, ROAS, and conversion, and translate insights into action
Recommend optimization opportunities across budget, targeting, timing, content, and creative
Stay current on digital trends and identify new opportunities to drive growth
#J-18808-Ljbffr
"I believe successful people are the ones who take the initiative to learn, unlearn and relearn. It’s important to constantly challenge your knowledge and step out of your comfort zone."
Peggy Focheux Duval: Director of Learning & Development, France
Responsibilities
Lead the overall digital marketing strategy and performance for Park Hyatt Seoul, Park Hyatt Busan, and Andaz Seoul Gangnam
Act as the key digital business partner to the GM and hotel leadership teams, providing strategic recommendations and performance insights
Oversee digital performance, eCommerce, and Hyatt.com initiatives in line with hotel commercial priorities
Work closely with Hyatt Digital Korea and ASPAC teams to align on strategy, campaigns, reporting, and performance improvement
Partner with hotel marketing, revenue, and commercial teams to develop integrated digital plans
Lead key digital channels including search, display, and social media
Manage agency partners to ensure strong execution, optimization, and reporting
Monitor and analyze performance across traffic, revenue, ROAS, and conversion, and translate insights into action
Recommend optimization opportunities across budget, targeting, timing, content, and creative
Stay current on digital trends and identify new opportunities to drive growth
Qualifications
Lead the overall digital marketing strategy and performance for Park Hyatt Seoul, Park Hyatt Busan, and Andaz Seoul Gangnam
Act as the key digital business partner to the GM and hotel leadership teams, providing strategic recommendations and performance insights
Oversee digital performance, eCommerce, and Hyatt.com initiatives in line with hotel commercial priorities
Work closely with Hyatt Digital Korea and ASPAC teams to align on strategy, campaigns, reporting, and performance improvement
Partner with hotel marketing, revenue, and commercial teams to develop integrated digital plans
Lead key digital channels including search, display, and social media
Manage agency partners to ensure strong execution, optimization, and reporting
Monitor and analyze performance across traffic, revenue, ROAS, and conversion, and translate insights into action
Recommend optimization opportunities across budget, targeting, timing, content, and creative
Stay current on digital trends and identify new opportunities to drive growth
#J-18808-Ljbffr