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Marketing Manager

Russell Tobin, Minneapolis, MN, United States



Develop production schedules, mail plans, and campaign specifications

Coordinate internal approvals, compliance reviews, and campaign launches

Manage budgets, cost estimates, invoicing, and reconciliation

Align direct mail campaigns with multi-channel marketing strategies

Collaborate with Legal, Compliance, and internal teams on campaign changes

2. Quality Control & Compliance

Review proofs, audits, and production samples

Ensure adherence to regulatory, brand, and operational standards

Maintain quality control checkpoints throughout campaign lifecycle

Optimize production strategies balancing cost, performance, and timelines

Analyze cost per piece (CPP) and cost per acquisition (CPA)

Recommend cost-effective production alternatives

Identify efficiencies (e.g., shared components, batch printing)

Manage vendor relationships, RFQs, and contract negotiations

Track costs, invoicing, and campaign budgets

Resolve production issues and ensure delivery timelines

Identify process improvements and operational efficiencies

Evaluate new production technologies and tools

Drive performance optimization across campaigns

Share best practices across teams

6. Cross-Functional Support

Support enterprise-wide initiatives and special projects

Prioritize campaigns based on business impact and timelines

Qualifications
Required Skills

Strong project management and organizational skills

Ability to manage multiple campaigns simultaneously

Strong communication and stakeholder management

Problem-solving and critical thinking ability

Technical Experience

2–5 years of direct mail / print / campaign production experience

Strong proficiency in

Microsoft Excel

Experience with:

Vendor management & budgeting

Compliance and regulatory requirements

Campaign targeting and performance metrics

Education

Bachelor’s degree or equivalent experience

PrideGlobal and it's affiliates offers eligible employee's comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.

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