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Sr. Manager, Applied Science, Marketing Measurement and Performance Science (MAP

Amazon, Seattle, WA, United States


Sr. Manager, Applied Science, Marketing Measurement and Performance Science (MAPS)
Job ID: 3162454 | Amazon.com Services LLC

Amazon’s Customer Behavior Analytics org is looking for a Senior Manager, Applied Science, to spearhead the rapid growth of our Marketing Measurement solutions. The team focuses on building scalable ML and causal inference solutions to estimate the effectiveness of Amazon marketing efforts and provide actionable insights to the various marketing teams within Amazon. This is a high-impact role with opportunities to develop systems that affect investments to the size of billions of dollars. We work closely with business stakeholders and strive to continuously produce tangible impact on the company’s strategic and tactical planning and operations.

A successful candidate will be a self-starter, comfortable with ambiguity, able to think big and be creative, while still paying careful attention to detail. You should be able to translate complex business problems into scientific challenge, and deliver data driven solutions - which will allow Amazon to make key investment decisions. You should be able to translate how data represents the customer journey, be comfortable dealing with large and complex data sets, and have experience using machine/deep learning at scale. You should have strong analytical and communication skills, be able to work with stakeholders and partners which include world-wide business leaders, distinguished scientist, economist, product managers and software teams. You will apply your expertise in Economics, ML/DL, statistics, and data-wrangling to identify opportunities for further research and to provide insights that drive larger initiatives. You will join a highly collaborative and diverse working environment that will empower you to shape the future of Amazon marketing, as well allow you to be part of the large science community within the Customer Behavior Analytics (CBA) organization.

Key job responsibilities

Apply your expertise in ML/DL and statistical modeling to develop solutions and systems that describe how Amazon’s marketing campaigns impact customers’ actions

Own the end-to-end development of novel causal inference models that address the most pressing needs of our business stakeholders and help guide their future actions

Recruit high performing Economists, Applied Scientists and BIEs to the team and provide mentorship

Establish team mechanisms, including team building, planning, and document reviews

Review and audit modeling processes and results from scientists within and outside your team

Work with marketing leadership to align our measurement plan with business strategy

Formalize assumptions about how our models are expected to behave and explain why they are reasonable

Identify new opportunities that are suggested by the data insights - Bring a department-wide perspective into decision making

About the team
The Customer Behavior Analytics (CBA) organization owns Amazon’s insights pipeline, from data collection to deep analytics. We aspire to be the place where Amazon teams come for answers, a trusted source for data and insights that empower our systems and business leaders to make better decisions. Our outputs shape Amazon product and marketing teams’ decisions and thus how Amazon customers see, use, and value their experience.

Basic Qualifications

10+ years of building large-scale machine learning and AI solutions at Internet scale

Master's degree in Computer Science (Machine Learning, AI, Statistics, or equivalent)

Experience building large-scale machine learning and AI solutions at Internet scale

Experience distilling informal customer requirements into problem definitions, dealing with ambiguity and competing objectives

Experience hiring and leading experienced scientists as well as having a successful record of developing junior members from academia or industry to a successful career track

Preferred Qualifications

10+ years of practical work applying ML to solve complex problems for large-scale applications

5+ years of hands-on work in big data, machine learning and predictive modeling

5+ years of people management experience

PhD in Computer Science (Machine Learning, AI, Statistics, or equivalent)

Experience in practical work applying ML to solve complex problems for large scale applications

Experience working with big data, machine learning and predictive modeling

Experience in people management

Experience with big data technologies such as AWS, Hadoop, Spark, Pig, Hive etc.

Experience with Java, C++, or other programming language, as well as with R, MATLAB, Python, or an equivalent scripting language

Experience researching actual applications

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits

Posted: January 23, 2026 (Updated about 2 hours ago)

USA, WA, Seattle - 218,800.00 - 295,900.00 USD annually

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

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