
Lecturer/Open Rank
Inside Higher Ed, Columbia, SC, United States
Department
DMSB Marketing
Employment Type
Full Time
Salary Range
$95,000 - $135,000
About UofSC
From the Upstate to the Lowcountry, the University of South Carolina system transforms the lives of South Carolinians through eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of the eight institutions, including the research campus in Columbia, the comprehensive four‑year universities in Aiken, Upstate, and Beaufort, and the Palmetto College campuses in Salkehatchie, Union, Lancaster, and Sumter. All of our system institutions emphasize service — helping to build healthier, more educated communities in South Carolina and beyond.
Job Summary
The Marketing Department of the Darla Moore School of Business seeks applicants for a professional faculty position to begin August 16, 2026. The position is at the rank of Lecturer (open rank). The primary responsibility will be teaching courses focusing on sales, product management, and/or marketing strategy at both the undergraduate and graduate levels. These courses may include working with student teams on experiential learning projects. The standard teaching load for lecturers is seven courses during the academic year. This position also requires engagement in the Center for Sales and Marketing Leadership and activities required to maintain the appropriate faculty qualifications status within the AACSB framework. Contributions to center activities may include, but are not limited to, supporting the management of student events and engaging in business outreach to support the development of center partner relationships, internships, and student placement efforts.
Required Education
Appointment at the rank of Lecturer requires a Master’s degree in Marketing or an MBA (or equivalent) from an AACSB accredited institution, plus the qualifications below, by the start date of employment.
Required Qualifications
Significant experience in related marketing and sales roles (e.g., proven track record of success as a practitioner with expertise in marketing strategy, product/brand management, brand development, new product development, development of strategic plans, new business development, sales, etc.).
Understanding of current marketing trends and tools (e.g., relevant basics of marketing in a changing technological environment).
Ability to translate insights and analytics into strategy (e.g., leveraging research findings to develop product/market plans, develop strategic insights, and lead cross‑functional teams in the development of marketing/business development strategies).
Experience teaching at the university level and/or training early‑career industry professionals (e.g., understanding nuances of GenZ learning styles, developing relevant baseline skills in a distracted and reluctant population, etc.).
Preferred Qualifications
Teach applications of the 4 P’s and help students apply these fundamentals to create marketing plans and/or sales strategies.
Teach basics of product/brand management and/or sales/account management.
Serve as a teacher and advisor to students in the creation of marketing plans/strategic briefs or business development plans based on insights.
Help students create meaningful and impactful presentations.
Serve as the liaison between industry partners and the University.
EEO Statement
The University of South Carolina does not discriminate in educational or employment opportunities on the basis of race, sex, gender, gender identity, transgender status, age, color, religion, national origin, disability, sexual orientation, genetics, protected veteran status, pregnancy, childbirth or related medical conditions.
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DMSB Marketing
Employment Type
Full Time
Salary Range
$95,000 - $135,000
About UofSC
From the Upstate to the Lowcountry, the University of South Carolina system transforms the lives of South Carolinians through eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of the eight institutions, including the research campus in Columbia, the comprehensive four‑year universities in Aiken, Upstate, and Beaufort, and the Palmetto College campuses in Salkehatchie, Union, Lancaster, and Sumter. All of our system institutions emphasize service — helping to build healthier, more educated communities in South Carolina and beyond.
Job Summary
The Marketing Department of the Darla Moore School of Business seeks applicants for a professional faculty position to begin August 16, 2026. The position is at the rank of Lecturer (open rank). The primary responsibility will be teaching courses focusing on sales, product management, and/or marketing strategy at both the undergraduate and graduate levels. These courses may include working with student teams on experiential learning projects. The standard teaching load for lecturers is seven courses during the academic year. This position also requires engagement in the Center for Sales and Marketing Leadership and activities required to maintain the appropriate faculty qualifications status within the AACSB framework. Contributions to center activities may include, but are not limited to, supporting the management of student events and engaging in business outreach to support the development of center partner relationships, internships, and student placement efforts.
Required Education
Appointment at the rank of Lecturer requires a Master’s degree in Marketing or an MBA (or equivalent) from an AACSB accredited institution, plus the qualifications below, by the start date of employment.
Required Qualifications
Significant experience in related marketing and sales roles (e.g., proven track record of success as a practitioner with expertise in marketing strategy, product/brand management, brand development, new product development, development of strategic plans, new business development, sales, etc.).
Understanding of current marketing trends and tools (e.g., relevant basics of marketing in a changing technological environment).
Ability to translate insights and analytics into strategy (e.g., leveraging research findings to develop product/market plans, develop strategic insights, and lead cross‑functional teams in the development of marketing/business development strategies).
Experience teaching at the university level and/or training early‑career industry professionals (e.g., understanding nuances of GenZ learning styles, developing relevant baseline skills in a distracted and reluctant population, etc.).
Preferred Qualifications
Teach applications of the 4 P’s and help students apply these fundamentals to create marketing plans and/or sales strategies.
Teach basics of product/brand management and/or sales/account management.
Serve as a teacher and advisor to students in the creation of marketing plans/strategic briefs or business development plans based on insights.
Help students create meaningful and impactful presentations.
Serve as the liaison between industry partners and the University.
EEO Statement
The University of South Carolina does not discriminate in educational or employment opportunities on the basis of race, sex, gender, gender identity, transgender status, age, color, religion, national origin, disability, sexual orientation, genetics, protected veteran status, pregnancy, childbirth or related medical conditions.
#J-18808-Ljbffr