Sr Associate Toy Marketing Thomas Friends
Mattel, El Segundo, CA, United States
Full-time
Compensation: USD 88,800 - USD 111,000 - yearly
Company Description
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
Job Description
The Opportunity:
This role supports toy portfolio management by assisting with strategy and the product development pipeline, with a focus on marketing support for Thomas & Friends toy products.
What Your Impact Will Be:
Support the development of toy strategy by segment
Support the toy pricing architecture and competitive positioning.
Assist in gathering consumer/play insights specific to toy usage and play patterns.
Collaborate with Design/R&D to bring toys from concept to shelf.
Support toy business performance (POS performance and SKU metrics: revenue, margin, productivity).
Provide input to Brand Marketing on packaging, messaging, and feature storytelling.
Qualifications
What We’re Looking For:
Minimum of 3 years of marketing experience.
Project management skills: potential to manage complex product development timelines.
Strong quantitative/Analytical/financial skills (forecasting, pricing, SKU productivity and competitive analysis).
Financial acumen: Experience with P&L management.
Experience partnering with cross functional teams (ie design and manufacturing).
Communication skills: Excellent at storytelling, presentations, and influencing team.
Strong PowerPoint creation and presentation skills, proficiency in Outlook, Word and Excel
Roles in category management, product marketing, or product development.
Background in CPG or toy companies, ideally with exposure to retail buyer dynamics.
Retail/channel knowledge: Ability to leverage insights to build mass, specialty, and e-commerce distribution strategies.
*The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience.Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
Equal Opportunity Employer
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.
Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.
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Compensation: USD 88,800 - USD 111,000 - yearly
Company Description
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
Job Description
The Opportunity:
This role supports toy portfolio management by assisting with strategy and the product development pipeline, with a focus on marketing support for Thomas & Friends toy products.
What Your Impact Will Be:
Support the development of toy strategy by segment
Support the toy pricing architecture and competitive positioning.
Assist in gathering consumer/play insights specific to toy usage and play patterns.
Collaborate with Design/R&D to bring toys from concept to shelf.
Support toy business performance (POS performance and SKU metrics: revenue, margin, productivity).
Provide input to Brand Marketing on packaging, messaging, and feature storytelling.
Qualifications
What We’re Looking For:
Minimum of 3 years of marketing experience.
Project management skills: potential to manage complex product development timelines.
Strong quantitative/Analytical/financial skills (forecasting, pricing, SKU productivity and competitive analysis).
Financial acumen: Experience with P&L management.
Experience partnering with cross functional teams (ie design and manufacturing).
Communication skills: Excellent at storytelling, presentations, and influencing team.
Strong PowerPoint creation and presentation skills, proficiency in Outlook, Word and Excel
Roles in category management, product marketing, or product development.
Background in CPG or toy companies, ideally with exposure to retail buyer dynamics.
Retail/channel knowledge: Ability to leverage insights to build mass, specialty, and e-commerce distribution strategies.
*The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience.Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
Equal Opportunity Employer
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.
Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.
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