Marketing Specialist

RESPONSIBILITIES

Collaborate with cross-functional teams to help identify, implement and optimize marketing strategies that align with business objectives, delivered on time and on budget

Support continuous sharing and learning around key insights related to the industry and competitors

Partner with internal teams including but not limited to Digital Media, Performance Marketing, Direct Marketing, Digital Product, Portfolio and Delivery Management, etc. to deliver fully integrated digital and traditional marketing campaigns, including asset development for national and local marketing materials, email, social media, digital media, etc.

Present aspects of annual marketing plan, campaign performance updates, etc. to business operations leadership and marketing leadership teams

Act as single point of contact for field operating groups by assisting with development of local marketing materials and providing best practice recommendations for execution of local marketing campaigns

Develop and distribute monthly marketing results highlighting key performance/results

Seek to improve job performance through self-assessment, skill development, training and goal setting

Maintain a regular and reliable level of attendance and punctuality

Perform miscellaneous job-related duties as assigned

REQUIREMENTS

Bachelor's degree required; Marketing, Advertising, or Communications (preferred)

4+ years of relevant marketing/advertising or operational experience or a combination of both

4+ years of customer service experience

Experience with creative development and/or copy writing skills

Intermediate proficiency in Microsoft Office (Word, Excel, PowerPoint) and Adobe

Understanding of the campaign briefing process in marketing

Basic understanding of marketing analytics and tying to web analytics

Ability to write marketing briefs

Comfortability working with adobe analytics or google analytics

Understand process of an annual marketing plan

Proficient with professional communication

Comfortable with verbal and written communication with executive level participants

Professional, natural self-starter

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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