Excellent opportunity for a hands-on B2B marketing leader to own and deliver global marketing strategy within a scientific instrumentation business. We are seeking a commercially minded, highly organized marketing manager who can lead strategy while remaining directly involved in execution.
Responsibilities:
Lead integrated marketing strategy, product positioning and new-product launches
Partner closely with Sales, Product Management, and R&D to drive pipeline and conversion
Deliver hands‑on marketing execution (digital, email, events, collateral and brand content)
Own Salesforce CRM, reporting, campaign tracking and marketing ROI
Manage WordPress websites, SEO/SEM and marketing automation
Lead and develop a small marketing team
Background:
Bachelor’s degree in Marketing, Communications, Chemistry, or similar
3+ years’ B2B marketing experience
Advanced Adobe Creative Suite, WordPress and Salesforce skills
Strong cross‑functional communication and project leadership
Experience in scientific markets (chemistry, chromatography, mass spectrometry or purification) strongly preferred
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Marketing Manager
VRS Recruitment (US), Northeast Ithaca, NY, United States