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Sales & Marketing Manager

Taney County Partnership, Branson, MO, USA

Job type: Seasonal


Overview Fritz’s Adventure is now hiring a Sales & Marketing Manager for our location in Branson, Missouri. Fritz’s Adventure is an experiential adventure park that brings people together through discovery, challenge, and play. We offer two million cubic feet of attractions including zip lines, mazes, tunnels, ropes courses, playgrounds, and more.
Responsibilities Group Sales & Business Development Proactively identify and pursue new group sales opportunities, including schools, camps, sports teams, church groups, corporate clients, and tour operators.
Group Sales & Business Development Develop and maintain relationships with current and prospective clients through calls, emails, networking events, and site visits.
Group Sales & Business Development Create customized group packages and pricing proposals that meet client needs while maximizing profitability.
Group Sales & Business Development Execute outbound sales campaigns to drive advance bookings.
Group Sales & Business Development Maintain a detailed sales pipeline and achieve monthly, quarterly, and annual sales goals.
Group Sales & Business Development Serve as the primary point of contact for booked groups from initial inquiry through post-visit follow-up.
Event Coordination & Internal Collaboration Coordinate with internal departments (Admissions, Food & Beverage, Attractions, and Operations) to ensure accurate execution of group events.
Event Coordination & Internal Collaboration Prepare itineraries, invoices, confirmations, and related documentation.
Event Coordination & Internal Collaboration Support special events, buyouts, and private functions as assigned.
Marketing Strategy & Execution Develop and implement local and regional marketing plans focused on guest acquisition, repeat visitation, and brand awareness.
Marketing Strategy & Execution Create and manage annual and seasonal promotional calendars aligned with operational priorities.
Marketing Strategy & Execution Execute integrated marketing campaigns across digital, social, media, and outdoor channels.
Marketing Strategy & Execution Develop creative assets and messaging consistent with brand standards and target demographics.
Marketing Strategy & Execution Partner with Revenue Management and Operations to create offers that drive attendance during off-peak periods.
Marketing Strategy & Execution Manage relationships with local media, tourism boards, schools, and community partners.
Community Engagement & Partnerships Build and maintain relationships with local schools, community organizations, and tourism partners.
Community Engagement & Partnerships Represent Fritz’s Adventure at local events, trade shows, and networking functions.
Community Engagement & Partnerships Develop sponsorships and cross-promotional opportunities with local businesses, sports teams, restaurants, hotels, and attractions.
Qualifications Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience).
3–5 years of experience in marketing or group sales, preferably in attractions, hospitality, tourism, or entertainment.
Proven success developing and executing local marketing campaigns.
Strong understanding of digital advertising, social media, and CRM systems.
Experience supervising and developing a small team.
Excellent communication, writing, and public presentation skills.
Highly organized, data-driven, and able to manage multiple priorities effectively.
Must be willing to work some weekends, holidays, and evenings as needed.
Schedule & Environment Full-time position with base salary plus commission.
Primarily office-based with regular presence in the park and at local events.
Occasional evening, weekend, and peak-season support required.
Mix of indoor and outdoor work environments with variable conditions.
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