Sales Area Manager

Job Description - Sales Area Manager (2602388)
Essential Duties and Responsibilities

Lead and manage sales operations across multiple active communities, ensuring achievement of revenue targets

Coach and develop Sales Representatives through field observation, performance feedback, and structured training to improve closing effectiveness and customer experience

Monitor community traffic, conversion metrics, and backlog performance; implement strategies to improve results

Ensure model homes maintain brand standards, visual presentation, and professional sales environments

Partner with Online Sales Concierge, marketing, and corporate teams to align lead generation strategies and optimize buyer engagement

Review contracts, pricing, and incentives to ensure compliance with company policies and profitability expectations

Collaborate with construction and operations teams to manage inventory releases, home readiness, and customer communications

Analyze local market conditions, competitor activity, and buyer trends to inform sales strategies and leadership recommendations

Support grand openings, broker events, and promotional initiatives to increase community visibility and traffic

Assist leadership with forecasting, staffing plans, and succession development within the sales organization

Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company

Ability to travel overnight

Supervisory Responsibilities
Supervises 2 or more employees

Qualifications

Bachelor’s degree in Business, Marketing, Real Estate, or related field preferred; equivalent experience considered

5+ years of new home sales or residential real estate experience

2+ years of leadership, coaching, or team oversight experience

Active real estate license required where applicable; candidates not currently licensed must be actively enrolled in the licensing process upon hire and obtain licensure within division-required timelines as a condition of continued employment in the role

Knowledge of residential homebuilding sales processes, contracts, financing coordination, and customer lifecycle management

Skill in coaching and influencing sales professionals to achieve performance goals through data-driven insights and field leadership

Strong computer skills are required. Proficiency in Microsoft Office applications and the ability to learn new programs/systems quickly is essential

Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications

Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision

The noise level is generally moderate

Preferred Qualifications

Experience managing multiple communities or high-volume production homebuilding sales preferred

Familiarity with CRM platforms, sales reporting tools, and builder-specific processes a plus

Benefits

Medical, Dental and Vision

Employee Stock Purchase Plan

Flex Spending Accounts

Life & Disability Insurance

Vacation, Sick, Personal Time and Company Holidays

Multiple Voluntary and Company provided Benefits

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