Senior Advertising Sales & Media Advisor, The Denton Record-Chronicle

Position Summary
The Denton Record-Chronicle (DRC) is looking for a digital-first multimedia sales associate to help local businesses grow through effective advertising and marketing solutions. This role works directly with clients to understand their goals, identify opportunities, and recommend the right mix of digital, print, sponsorship, and targeted advertising solutions.

The ideal candidate is personable, self-motivated, relationship-driven, and comfortable bringing ideas to clients that support their business goals. This position will manage current client relationships while also identifying and developing new business opportunities throughout Denton County.

A background in sales, customer service, marketing, media, or business development is preferred. Knowledge of digital advertising, including social, audience targeting, SEO, video, and other digital marketing products, is a plus.

This is a full-time, FLSA-exempt position, is not eligible for overtime, and reports to the Advertising Manager, DRC.

What You’ll Do

Manage, maintain, and grow relationships with existing customers and key accounts.

Serve as a trusted advertising and marketing partner by understanding each client’s business, goals, challenges, and growth opportunities.

Develop new advertising accounts through strategic prospecting, referrals, networking, and community involvement.

Conduct needs-based conversations with current and prospective clients and recommend effective multimedia advertising solutions.

Build and present strategic advertising proposals, campaign recommendations, and pricing packages tied to client goals.

Sell and support a mix of digital, print, sponsorship, targeted advertising, and other revenue opportunities.

Help clients understand changing media habits and recommend campaign strategies that improve visibility, engagement, and results.

Monitor campaign performance and provide clients with reporting, analytics, and recommendations for improvement.

Identify opportunities to grow account revenue through renewals, upsells, cross-sells, and long-term campaign planning.

Coordinate with internal teams to ensure campaigns are executed accurately, on time, and aligned with client expectations.

Represent the Denton Record-Chronicle at community events, chamber functions, and networking opportunities.

Meet and exceed monthly and annual revenue goals.

What Will Make You Successful

5+ years of proven success in advertising, media, business-to-business sales, or consultative sales.

Strong ability to build, maintain, and grow long-term client relationships.

Ability to listen to customers, understand their business needs, and recommend solutions that support their goals.

Experience identifying new business opportunities, developing sales strategies, and managing an active pipeline.

Strong understanding of advertising solutions, including print, digital, sponsorships, targeted campaigns, and other revenue opportunities.

Ability to create and present advertising recommendations that are clear, strategic, and tied to the customer’s desired results.

Comfort representing both traditional and non-traditional products as the company continues to diversify revenue streams.

Strong communication skills, including the ability to explain value, pricing, campaign options, and expectations in a way customers can understand.

Ability to manage multiple accounts, deadlines, follow-ups, and priorities with limited supervision.

Proven ability to work independently while also contributing to a team-focused sales culture.

General computer proficiency, including comfort using email, CRM tools, digital platforms, and web-based applications.

Bonus If You Bring

Passion for public media.

Intern or work experience in marketing, advertising, media or nonprofit environment.

Salary Range
This position is compensated with a base salary + commission structure. For this role, estimated combined total annual compensation is $50,000-$60,000. This estimate is based on prior performance, and commission could increase depending on future performance.

Benefits

Generous vacation (3 weeks), sick (8 days), personal time (2 days) and holidays (11)

Comprehensive health, dental and vision insurance

KERA-paid short and long-term disability, basic life insurance and AD&D insurance

Flexible scheduling and hybrid work environment

401k plan with KERA-contribution after 6 months

Robust employee assistance program available to the employee and all members of their household

Strong company culture focused on connection, belonging and professional growth

Location
We expect that this position will work out of our Denton office 100% of the time. (Equivalent to 40 hours per week). Remote work opportunities may become available based on meeting/exceeding revenue goals. Time in-office requirements are subject to change based on the needs of KERA and/or the position.

Equal Opportunity Employer
KERA is committed to equal employment opportunity and all qualified applicants will receive consideration for employment without regard to race, color, national origin, sexual orientation, gender identity, gender expression, age, religion, veteran status, disability or any other characteristic protected by law.

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