SEO & Google Ads Specialist (US-Based, Remote)

Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent. We admire the importance of innovative social media strategies and are committed to connecting talented individuals with great companies that need their unique skills. Our mission is to provide great jobs to talented people, no matter where they are located.

Our client is seeking a results-driven SEO & Google Ads Specialist to lead performance marketing efforts and strengthen their digital presence. This role focuses on driving qualified lead generation and enhancing online reputation to support admissions growth and yield.

Key Responsibilities

Manage, optimize, and scale Google Ads campaigns (search, display, retargeting)

Develop and implement SEO strategies to improve organic search visibility

Drive lead generation from individuals searching for AI research programs

Support online reputation management initiatives to strengthen brand perception

Collaborate with the marketing team on content and branding efforts

Contribute to improving admissions yield by increasing brand trust and digital visibility

Qualifications

Proven experience managing Google Ads and SEO campaigns

Strong understanding of content marketing and brand positioning

Data-driven mindset with experience tracking KPIs and performance metrics

Ability to work independently and proactively

Work with flexible schedule but available to do the overlap with 1 PM – 10 PM ET to accommodate partners in Asia, but open to discussion.

Benefits

Competitive salary.

Work with fast-scaling, premium brands

Fully remote role with a dynamic, growth-driven team

Clear opportunities for career growth and advancement

#J-18808-Ljbffr