Senior Coordinator of Marketing and Communications - Siebel School of Computing

Senior Coordinator of Marketing and Communications - Siebel School of Computing and Data Science
The Siebel School of Computing and Data Science in The Grainger College of Engineering seeks applicants for a Senior Coordinator of Marketing and Communications position. This position is responsible for strategic leadership and operational oversight for the school's communications, marketing, and engagement efforts. This role serves as a player–coach, leading staff responsible for communications and events while directly executing high-level communications, marketing strategy, and multi‑channel initiatives.

Duties and Responsibilities

Communications, Marketing Strategy & Campaign Execution

Provide strategic leadership for the school’s integrated communications and marketing efforts, aligning initiatives with school, college, and university priorities.

Develop and execute annual and long‑range communications and marketing plans, including goal setting, audience targeting, and measurable outcomes.

Lead the ideation, planning, and execution of multi‑channel campaigns (web, email, social, and digital platforms), ensuring alignment across audiences and initiatives.

Oversee and actively manage the school’s digital channels, including website, email communications, and social media, with responsibility for content strategy, performance optimization, and growth.

Establish and track key performance indicators (KPIs) and develop regular reports and dashboards to assess effectiveness, inform decision‑making, and demonstrate impact.

Utilize data analytics and audience insights to refine messaging, improve engagement, and guide strategic direction.

Monitor market trends and higher education communications/marketing practices, translating insights into actionable strategies for the school.

Serve as a senior writer, editor, and content strategist for complex or high‑visibility communications, while reviewing and approving content developed by staff.

Ensure consistency, quality, and alignment with institutional messaging and brand standards across all platforms.

Serve as primary liaison to the college marketing and communications team and coordinate with campus partners and external collaborators.

Leadership, Project Management & Operational Oversight

Provide direct supervision, coaching, and performance management for communications and events staff, including onboarding, training, workload management, and evaluations.

Operate within and manage project management systems and workflows to ensure accountability for timelines, deliverables, and priorities across multiple concurrent initiatives.

Oversee planning and execution of school‑hosted events through staff, ensuring alignment with communications and engagement strategies.

Review and approve event‑related communications, materials, and attendee experience to ensure quality, consistency, and alignment with school goals.

Coordinate and prioritize team activities to support strategic initiatives while maintaining day‑to‑day operational effectiveness.

Serve as a resource and escalation point for team and stakeholder needs.

School Communications Operations & Channel Ownership

Website updates, enhancements, and analytics

Social media management and performance tracking

Email communications and stakeholder coordination

Development of news content, media mentions, and school‑specific storytelling

Other

Assume additional responsibilities to further the mission and strategic goals of the school.

Participate in occasional evening/weekend events and limited travel as needed.

Minimum Qualifications

Bachelor’s degree in marketing, business administration, communications, public relations, or a closely related field.

Three (3) years (36 months) of professional work experience in marketing, public relations, communications, brand management, or a related professional area.

Demonstrated experience leading projects, teams, or initiatives.

Demonstrated experience managing communications or marketing channels (web, email, social).

Note: Master’s Degree in an area consistent with the duties of the position may be substituted for one (1) year (12 months) of work experience.

Preferred Qualifications

Experience using data or analytics to inform strategy.

Experience developing and executing integrated marketing and communications strategies.

Experience managing multi‑channel campaigns and performance reporting.

Familiarity with analytics tools (e.g., Google Analytics, email platforms, social media insights).

Experience working in higher education or similarly complex organizations.

Experience supervising staff or leading cross‑functional teams.

Knowledge, Skills and Abilities

Strong strategic thinking and problem‑solving skills

Ability to balance high‑level strategy with hands‑on execution

Strong leadership, supervisory, and interpersonal skills

Ability to communicate with others effectively

Ability to manage multiple priorities in a fast‑paced environment

Strong attention to detail with a focus on quality and impact.

Ability to interpret data and translate insights into actionable strategies

Appointment Information
This is a full‑time Civil Service Marketing Associate position appointed on a 12‑month service basis. The expected start date is as soon as possible after the closing date. The budgeted salary range for this position is $67,000 – $72,000. Salary is competitive and commensurate with qualifications and experience, while also considering internal equity. This position is not eligible for any type of sponsorship for work authorization.

Benefits
This position is intended to be eligible for benefits. This includes Health, Dental, Vision, Life Insurance, a Retirement Plan, Paid time Off, and Tuition waivers for employees and dependents.

Equal Employment Opportunity
The University of Illinois System is an equal opportunity employer, including but not limited to disability and/or veteran status, and complies with all applicable state and federal employment mandates. The University of Illinois System is an equal opportunity employer, including but not limited to disability and/or veteran status, and complies with all applicable state and federal employment mandates. No discrimination or harassment will be tolerated. All employment decisions are based on merit and qualifications.

Applicants with disabilities are encouraged to apply and may request a reasonable accommodation under the Americans with Disabilities Act (2008) to complete the application and/or interview process. Accommodations may also be requested on the basis of pregnancy, childbirth, and related conditions, or religion. Requests may be submitted through the reasonable accommodation portal or by contacting the Office for Access & Equity at 217‑333‑0885, option #1, or accessibility@illinois.edu.

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