Advertising Sales Executive

Sunwater Capital is seeking anAdvertising Sales Executive to drive the commercial success of its portfolio.

Sunwater Capital operates a portfolio of data, media, and intelligence platforms serving policy, science, and regulated industries. Core businesses include:

Legis1 – data, analytics, and AI-driven news for the U.S. Congress and government affairs ecosystem

AllCiv – civic engagement, political data, and citizen-facing media platform launching in Q3 2026

AllSci – AI-native platform for exploring and publishing scientific knowledge

Levin Associates – leading provider of M&A intelligence for healthcare and long-term care

These platforms collectively reach high-value audiences across government, life sciences, healthcare, and professional services. AllCiv will target donors and voters across the political spectrum.

The Advertising Sales Executive is a quota-carrying, mid–senior level sales role

responsible for building and scaling advertising revenue across Sunwater’s portfolio. The mandate is to originate, structure, and close

integrated media partnerships spanning multiple platforms and audience segments.

The role requires a full-cycle seller

with strong prospecting discipline, experience selling into complex B2B environments, and the ability to translate client objectives into multi-channel, measurable media programs

(digital, content, events, and data‑driven offerings).

Key Responsibilities
Revenue Generation & Pipeline Ownership

Source, qualify, and close net‑new advertising and sponsorship revenue across all portfolio platforms

Build and manage a multi‑quarter pipeline

with clear stage definitions, forecasting rigor, and conversion discipline

Consistently meet or exceed individual revenue targets

Solution Development

Design integrated media programs

aligned to client KPIs (awareness, lead generation, policy influence, market positioning)

Develop pricing, inventory allocation, and performance expectations

Client & Agency Engagement

Sell directly to senior stakeholders (CMOs, Heads of Public Affairs, Government Relations, Brand, Growth)

Engage with media agencies and buying groups where relevant

Lead all commercial negotiations, contract structuring, and deal closure

Execution Alignment

Coordinate with internal

marketing, product, and editorial teams

to ensure campaign delivery

Maintain accountability for client outcomes and reporting integrity

Drive renewals, upsells, and cross‑sells across the portfolio

Market Development

Identify high-value verticals (e.g., government affairs, healthcare, life sciences, advocacy organizations, professional services)

Help with initial launch of AllCiv platform and targeting of user base and advertisers

Represent the portfolio at industry events, conferences, and client meetings

Provide feedback on product, packaging, and go‑to‑market strategy

Required Experience & Qualifications
Sales Profile

5–10+ years of direct advertising sales experience

(B2B focus preferred)

Demonstrated success in closing complex, multi‑channel media deals

Track record of quota attainment and revenue growth

Domain Exposure | Experience selling into one or more of the following

Government affairs / public policy ecosystem

Pharmaceutical, healthcare, life sciences, or regulated industries

Financial services

Capabilities

Strong prospecting and pipeline generation discipline

("hunter" profile)

Ability to construct and sell strategic media programs , not just placements

Advanced negotiation and deal structuring skills

Experience with:

Sponsored content

Email
ewsletter advertising

Relationships

Existing network across advertisers, agencies, or industry stakeholders

is strongly preferred

Tools & Execution

Proficiency with CRM systems (e.g., Salesforce) and sales reporting

Ability to manage forecasting, pipeline hygiene, and sales analytics

Strong written and verbal communication; capable of producing executive-level proposals

Logistics

Ability to work on-site in North Bethesda, MD

Willingness to travel periodically for client meetings and industry events

Compensation & Benefits

Base salary $85,000 – $115,000 per year, plus uncapped commissions

based on performance

Sunwater provides paid comprehensive health insurance with dental and vision, 401(k) with company matching, and generous paid time off

Opportunities for professional growth and advancement within a growing portfolio

Application Instructions
Please submit your resume and a cover letter detailing your relevant advertising sales experience, successful campaigns, and a brief description of your approach to developing a strategic media program for a B2B audience.

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