Brand Marketing Coordinator

Brand Marketing Coordinator Oldcastle, a CRH company, is reinventing what's possible in building solutions. We are the leading provider of innovative outdoor living products and utility infrastructure solutions for the water, energy, and communications markets throughout North America. We're a trusted and strategic partner to engineers, contractors, distributors, specifiers, retailers, and homeowners alike as the manufacturer of precast concrete, polymer concrete, and plastic infrastructure products. Our portfolio of brands includes Oldcastle APG, Oldcastle Infrastructure, Belgard hardscape, Echelon Masonry, RDI railing, Catalyst Fence Solutions, Sakrete packaged concrete, Amerimix mortar, Pebble Technology International pool finishes, and Techniseal sands and sealant technologies. Job Summary We are seeking a Brand Marketing Coordinator to help shape and share the stories of some of our most iconic and innovative brands. In this role, you won't just "support" marketing - you'll help craft the creative vision, shape how our brands are perceived, and translate strategic ideas into compelling, on-brand experiences. You will partner with the Brand Manager to develop campaigns that inspire, educate, and connect with audiences across digital, print, and experiential channels. This is a highly collaborative position where creativity, storytelling, and brand stewardship come together to drive market impact. Job Location This is a hybrid role based out of our Atlanta Corporate office. Job Responsibilities Bring brand stories to life by collaborating on creative concepts, campaign narratives, and visual direction that align with each brand's unique identity and voice. Partner with Brand Manager to develop and execute integrated marketing campaigns for our outdoor living product portfolio. Create, edit, and adapt original content including copywriting, imagery direction, and design briefs for use across digital, print, social, point-of-sale, and event marketing. Assist in concept development for product launches, tradeshow activations, sponsorship opportunities, and seasonal campaigns. Work cross-functionally with sales, product, and digital teams to ensure campaigns are consistent, compelling, and strategically aligned. Manage day-to-day brand operations, including asset development, vendor coordination, and creative production timelines. Track campaign performance, analyze competitive trends, and present findings to inform future creative strategies. Maintain organized brand asset libraries, ensuring that all creative materials remain current, on-brand, and high-impact. Contribute to creative problem-solving to evolve brand expression and enhance customer engagement. Job Requirements 2+ years of experience in marketing, branding, creative development, or communications (agency or client-side). Bachelor's degree or equivalent experience in marketing, communications, design, or a related creative field. Strong interest in design, brand storytelling, and the building materials or construction industry, with enthusiasm for learning about premium products that define outdoor living luxury. Demonstrated ability to create or direct creative work, from campaign themes to copywriting to visual execution. Excellent organizational skills with the ability to manage multiple creative projects in a fast-paced environment. Strong collaboration skills and the confidence to contribute to creative discussions and strategic planning. What CRH Offers You Highly competitive base pay Comprehensive medical, dental and disability benefits programs Group retirement savings program Health and wellness programs An inclusive culture that values opportunity for growth, development, and internal promotion About CRH CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of a large international organization.