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Marketing Director

Hilltop Healthcare & Rehabilitation Center · allegheny furnace, PA, USA ·

Job type:
Full Time

We are seeking a dynamic and results-driven Marketing Director to lead our marketing initiatives and strengthen relationships with key stakeholders. The ideal candidate will possess a strong background in long-term care marketing, excellent communication skills, and a working knowledge of payer systems such as Medicare, Medicaid, and insurance providers. This is a strategic leadership role that offers the opportunity to drive business growth while fostering community and referral source relationships.

Duties and Responsibilities

  • Campaign Development: Design and implement advertising campaigns to enhance brand visibility and attract target audiences.
  • Community Engagement: Build and maintain strong relationships within the community and with key referral sources.
  • Strategic Partnerships: Cultivate partnerships with media outlets, affiliates, and other relevant organizations.
  • Collaboration: Work closely with physicians, case managers, and social workers on strategic planning and business development efforts.

Requirements

  • Education: A degree in marketing, business, or a related field is desirable.
  • Experience: At least 1 year of experience in marketing and management, with a preference for candidates experienced in long-term care (LTC) marketing.
  • Skills:
    • Excellent verbal and written communication skills.
    • Strong understanding of Medicare, Medicaid, and insurance payer systems.
  • Additional Considerations: A clinical background is highly beneficial.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Paid time off

Join our team and play a pivotal role in driving the success of our organization while making a meaningful impact on the communities we serve.

Apply today!

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