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Brand Strategy Manager

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

To support the agency's strategic initiatives, the remote Brand Strategy Manager will analyze quantitative and qualitative data to develop insights about target audiences and guide the creation of effective brand strategies and creative briefs.
Key responsibilities

Create and evaluate HCP and consumer research to identify patterns in relevant data
Utilize research findings to inform Creative Briefs and brand strategies
Lead the development of Creative Briefs and facilitate workshops for strategic planning

Required qualifications

3-6 years of relevant work experience in strategy, research, or agency/product roles
Experience in healthcare (HCP & consumer) and general agency settings is preferred
Degree in social sciences is preferred but not required
Strong analytical skills with a creative and collaborative approach
Excellent storytelling and presentation abilities