Go-to-Market Strategy Lead, AWS Global Sales Operations

Go-to-Market Strategy Lead, AWS Global Sales Operations
Job ID: 10450997 | Amazon Web Services, Inc.

Overview
The AWS Go-to-Market (GTM) Strategy Lead is a high-impact leadership position responsible for defining, executing, and optimizing go-to-market strategies across AWS’s product and service offerings. This role ensures that AWS products reach the right market segments with the most effective strategies, driving growth and market penetration by working closely with Sales, Operations, Finance, and Product teams.

Key Responsibilities

Lead the development and execution of a comprehensive GTM strategy, ensuring alignment with AWS’s overall business goals and market opportunities.

Collaborate with Sales and Operations teams to develop innovative sales models, pricing strategies, and distribution channel plans.

Conduct ongoing market research and gather customer insights to refine GTM strategies, ensuring AWS stays ahead of market trends and competitive pressures.

Oversee the planning and execution of product and service launches, ensuring channel readiness and alignment across all go-to-market teams.

Design and implement sales enablement programs that equip the sales teams with the tools, training, and insights needed to succeed in the field.

Establish KPIs and tracking systems to monitor the effectiveness of GTM strategies, providing regular insights and recommendations for improvement to executive leadership.

Partner with key stakeholders across AWS, including Product, Marketing, Sales, and Operations, to ensure seamless execution of GTM plans.

Lead efforts in market analysis and competitive intelligence, sharing insights and best practices across AWS teams.

Basic Qualifications

10+ years of Microsoft Excel experience

Bachelor’s degree or equivalent

Experience developing and implementing systems/tools utilized for CRM, variable compensation, revenue reporting, forecasting, Salesforce automation, etc.

Experience defining, refining, and implementing sales processes, procedures, and policies or equivalent

Preferred Qualifications

Experience using Salesforce (or other CRM tool) or BI tools

Experience presenting to senior leadership

Benefits & Salary

Base salary range: USA, IL, Chicago – $133,900.00 - $181,200.00 USD annually

USA, MA, Boston – $133,900.00 - $181,200.00 USD annually

USA, NY, New York – $147,300.00 - $199,300.00 USD annually

USA, TX, Austin – $133,900.00 - $181,200.00 USD annually

USA, WA, Seattle – $133,900.00 - $181,200.00 USD annually

The base salary range for this position is listed above. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance, 401(k) matching, paid time off, and parental leave.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.

Posted: June 19, 2026 (Updated about 1 hour ago)

#J-18808-Ljbffr