Market and Product Expansion Manager - Payments - Vice President

Are you looking for a highly cross‑functional, collaborative and analytical role in one of the fastest growing segments of the payments industry? If so, you've found the right team!

As a Vice President Market and Product Expansion VP within the JPM Wallet team, you will be responsible for the development and execution of our Go‑to‑Market strategy. This will include gathering consumer insights, partnering closely with external marketing to launch relevant campaigns, and enabling the Salesforce through the development of internal and external collateral and training program.

Job responsibilities

Conduct primary (through client interviews) and secondary (through working closely with Sales) research to inform the Go‑to‑Market strategy and tactics, including the development of customer personas and “jobs to be done” insights

Research and analyze market trends including industry developments, customer sentiment, and competitor launches to ensure Go‑to‑Market approach remains relevant and innovative

Create compelling narratives that resonate with the target market, including clear value propositions that differentiate our products and authentic client stories that connect with our audience

Facilitate a feedback loop between Client Solutions/Sales and Product teams to ensure client needs are incorporated into product decisions

Enable and empower Sales partners through creating compelling sales collateral including competitive battle cards, discovery guides, and pitch decks

Required qualifications, capabilities, and skills

5+ years of experience in Product Management or Product Marketing at a leading bank or fintech

Strong analytical skills with the ability to translate qualitative and quantitative research and data into actionable insights

Able to communicate effectively and use best practices when working with diverse, cross‑functional stakeholders

Excellent communication and presentation skills, with the ability to effectively convey complex technical ideas to internal stakeholders and target customers

Ability to work across multiple teams to deliver our vision

Proficiency in Microsoft Word, Excel, and PowerPoint

Preferred qualifications, capabilities, and skills

Naturally empathetic and curious about customers and their needs

Passionate about creatively solving problems with an entrepreneurial spirit

A track record demonstrating a high level of personal initiative, setting and executing challenging goals

Outcomes‑focused, referring to roll up your sleeves and get the work done

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