Global Sales Manager – Sports Accounts

Responsibilities

Manage and grow a portfolio of sports accounts to increase revenue production and market share

Build and maintain strong relationships with key decision‑makers to drive long‑term partnerships

Analyze account performance, customer trends, and market dynamics to inform strategic growth plans

Conduct regular strategic account reviews and Quarterly Business Reviews (QBRs)

Retain and expand existing accounts through proactive engagement, renewals, and value‑based selling

Deliver solutions that balance customer needs with franchisee performance and profitability

Identify and develop new business opportunities within the sports segment through networking, events, and proactive outreach

Qualify and prioritize prospects based on revenue potential, business needs, and buying readiness

Position Choice Hotels’ brands and solutions to meet customer objectives and drive incremental room night revenue

Manage full sales cycle including prospecting, relationship development, and deal advancement

Monitor industry trends and competitive activity to refine strategy and strengthen market positioning

Maintain accurate Salesforce/CRM records including pipeline, contacts, forecasts, and account activity

Leverage CRM insights and performance data to inform forecasting and strategic decisions

Develop and maintain account plans, relationship maps, and growth strategies

Prepare proposals, negotiate contracts, and manage renewals to support revenue growth

Lead QBRs and planning sessions to align on performance and future opportunities

Participate in training to stay current on sales tools, systems, and brand offerings

Requirements

Minimum 5+ years of sales experience, preferably in sports, entertainment, hospitality, or event‑driven industries

Bachelor’s degree or an equivalent combination of education and work experience

Demonstrated experience managing large account portfolios and delivering measurable revenue growth

Experience working with complex sales cycles and high‑value accounts

Proven ability to meet or exceed individual sales quotas and revenue targets

Proficiency in Salesforce or similar CRM platforms

Strong analytical and forecasting capabilities

Familiarity with sales performance metrics and pipeline management tools

Competitive, results‑driven mindset with strong resilience and grit

Excellent relationship‑building and interpersonal communication skills

Strategic thinking with ability to identify and act on growth opportunities

Strong business acumen and ability to influence decision‑makers

Ability to work independently while collaborating cross‑functionally

Certifications & Qualifications

Bachelor's degree

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