Brand Marketing Manager
TORQ Coatings
đź“ŤLombard, IL
💰$70,000-$75,000 Base Salary + Performance Bonus** rand People Remember. oatings, we’re not just installing premium concrete coating systems. We’re building one of the fastest-growing home service brands in the Midwest. king for a Brand Marketing Manager who will own every customer-facing touchpoint of the TORQ brand. This is a hands-on role for someone who loves creating content, telling stories, building community, and bringing a brand to life. rk alongside our Digital Marketing Manager, who focuses on lead generation, paid advertising, SEO, website performance, and analytics. Your focus will be building the brand homeowners recognize, trust, and recommend. the type of person who isn’t afraid to throw on a pair of boots, spend the morning filming an installation, capture a customer’s reaction, and then turn it into content that reaches thousands of homeowners, we’d love to meet you. Title: B and Marketing Manager Lombard, IL o: Founder / CEO ngside: Marketing Manager* Directo r of Business Operations* Sales T eam* Product ion Team* Outside Creative Partners u ll Own Marketing Manager is responsible for owning every touchpoint of the TORQ brand and ensuring every homeowner experiences the same premium brand whether they see a social media post, a wrapped truck, a home show booth, a proposal, or one of our installation crews. ership protect the TORQ brand across every customer touchpoint.* Ensure consistent branding across digital, print, apparel, vehicles, events, signage, proposals, and customer communications.* Enforce brand consistency across all paid and non-paid marketing channels.* Partner with the Digital Marketing Manager to ensure every campaign reflects the TORQ brand. reation & Storytelling ime on active job sites capturing authentic content.* Film in stallations, surface preparation, before-and-after transformations, customer testimonials, crew moments, and behind-the-scenes footage.* Capture raw photo and video content and brief creative partners to develop polished marketing assets.* Build r ecurring content series instead of one-off posts.* Maintai n a consistent content calendar and posting cadence.* Identif y storytelling opportunities that showcase the people, craftsmanship, and culture behind TORQ. ocial Media Q’s organic presence across Instagram, Facebook, TikTok, LinkedIn, and YouTube Shorts.* Schedul e, publish, and optimize content across all platforms.* Stay on top of social media trends and identify opportunities to increase engagement.* Monitor performance and continually improve content strategy. Management to comments, direct messages, and customer interactions across all social platforms.* Build r elationships with homeowners and followers through timely engagement.* Escalat e customer concerns when appropriate while maintaining a premium brand voice. Brand Experience home shows, community events, sponsorships, and company functions.* Capture live content before, during, and after events.* Coordin ate branded displays, promotional materials, apparel, and giveaways.* Help cr eate memorable experiences that strengthen the TORQ brand. Coordination ate brochures, sales collateral, signage, apparel, promotional products, and branded merchandise.* Manage relationships with photographers, videographers, printers, and creative vendors.* Support seasonal promotions, new product launches, and company initiatives. g Brand e company culture through authentic content.* Highlig ht employee success stories, training, career growth, and company events.* Support recruiting initiatives by helping position TORQ as one of the best places to build a career. f rmance Indicators 5-7 pieces of content every week.* Capture content from multiple active job sites each week.* Build r ecurring content series that consistently engage homeowners.* Maintai n a consistent content calendar.* Respond to comments and direct messages within one business day.* Ensure brand consistency across every customer touchpoint.* Support every major event and company initiative with content creation.* Grow or ganic engagement and brand awareness month over month. ’ e Looking For s of experience in brand marketing, content marketing, or social media management.* Excelle nt communication and storytelling skills.* Comfort able filming on active construction and residential job sites.* Strong eye for photography, videography, and visual branding.* Organiz ed with the ability to manage multiple projects simultaneously.* Self-mo tivated with a builder’s mindset.* Experie nce with Canva, CapCut, Adobe Creative Suite, or similar creative tools is a plus.* Experie nce in home services, construction, or a related industry is preferred but not required. n TORQ? lding more than premium floors. We’re building a company people are proud to work for and customers are proud to recommend. n opportunity to help shape one of the fastest-growing home service brands in the Midwest while making a direct impact on our growth. passionate about creating content, telling stories, building brands, and aren’t afraid to get out into the field to capture what makes a company special, we’d love to meet you. a ion & Benefits -$75,000 Base Salary* Perform ance Bonus Opportunity* Health Insurance* Company iPad and Technology* Paid Ti me Off* Profess ional Development & Training* Opportu nity for Career Advancement* Be part of a fast-growing company where your work has a direct impact on the future of the brand. ’re the right fit? We’d love to hear from you. Apply today and help us build the TORQ brand.
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