Mediabistro logo
job logo

Paid Search Specialist

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

To support clients in the automotive sector, the full-time remote Paid Search Specialist will manage paid media campaigns, monitor budgets, and collaborate with Client Success Managers to ensure effective communication and alignment on strategy.
Key responsibilities

Monitor budgets and oversee search platform accounts, ensuring advertisements appear as planned
Conduct keyword research and manage bids while tracking KPIs and auditing website inventory levels
Collaborate with internal teams to develop and suggest new campaigns, while assisting with ad copy and SOP documentation

Required qualifications

Proficient knowledge of Google Ads, Microsoft Ads, and Google Merchant Center
General understanding of Google Analytics with the ability to create views and goals
Experience in data analysis and reporting, with basic knowledge of Excel/Google Sheets and GA4
Strong independent work ethic and demonstrated problem-solving capabilities
Google Ads, Google Display, and Google Search certification