Brand Strategy Director | Growth and Narrative

John Hancock, a key unit under Manulife, seeks a Brand Director to shape the US brand strategy for B2B audiences and drive growth. This senior individual contributor will guide integrated campaigns, align stakeholders, and ensure brand consistency across channels.
You will translate insights into data‑driven recommendations and partner with research teams. The role emphasizes strategic storytelling, executive communication, and collaboration across functions, with a hybrid work model and

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