Senior CRM & Lifecycle Marketing Lead

Westcliff University is seeking a strategic, data-driven Senior CRM & Lifecycle Marketing Manager to lead lifecycle programs across its portfolio, including affiliated brands. This role will drive CRM communications, email marketing, and customer journey optimization to strengthen recruitment, engagement, and retention.
The ideal candidate brings hands-on experience with Slate CRM and Mailchimp, builds scalable processes, mentors a high-performing team, and partners with Enrollment, Admissions,

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