Abbey Klaassen

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Revolving Door Newsletter: 12.11.09
Nielsen Unloads Eight Titles; Exec Shakeup at Tribune Co.

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Spotted around the media universe

Ad Age Cuts Publishing Frequency - Posted January 6, 2014
Advertising Age is cutting back on its publishing frequency. It's not all bad news though. The magazine said that while it was cutting back to 25 issues per year, the minimum pages found in those issues will increase by 50 percent, as new content gets added. "The reality is that Ad Age... [Fishbowl NY]

Ad Age Cuts Publishing Frequency - Posted January 6, 2014
Advertising Age is cutting back on its publishing frequency. It's not all bad news though. The magazine said that while it was cutting back to 25 issues per year, the minimum pages found in those issues will increase by 50 percent, as new content gets added. "The reality is that Ad Age... [FishbowlNY]

Editor-in-Chief of 'More' Dishes About Fearlessness & Versatility at WiCi Awards - Posted September 19, 2013
[caption id="attachment_15883" align="alignright" width="304"] Photo credit: Jan Goldstoff[/caption] There's no doubt about it, we're still on an inspirational high after last night's WiCi Awards honoring rising stars in communications. The New York Women in Communications (NYWICI) program celebrated 10 mavericks as Mo... [MediaJobsDaily]

Ad Age Revamps Print, Website - Posted September 10, 2012
Advertising Age has given its print and online versions an update. The magazine is revamped to present a "look and feel that reflects the importance as well as the excitement of this industry," writes ... [Fishbowl NY]

Ad Age Revamps Print, Website - Posted September 10, 2012
Advertising Age has given its print and online versions an update. The magazine is revamped to present a "look and feel that reflects the importance as well as the excitement of this industry," writes ... [FishbowlNY]

Pay Wall For Creativity-Online|AdAge Gets New Exec Editor|American Journalism Review Drops To Quarterly|Gannett Will Cut Less Next Year|Ad Spending Down 11.5 Percent - Posted December 10, 2009
The Daily Show With Jon StewartMon - Thurs 11p / 10c... [Fishbowl NY]

Pay Wall For Creativity-Online|AdAge Gets New Exec Editor|American Journalism Review Drops To Quarterly|Gannett Will Cut Less Next Year|Ad Spending Down 11.5 Percent - Posted December 10, 2009
The Daily Show With Jon StewartMon - Thurs 11p / 10c... [FishbowlNY]

Microsoft Gets Into Social Media Monitoring Business - Posted September 23, 2009
Microsoft will unveil Looking Glass today, its first offering in the crowded social media monitoring space. Looking Glass is not yet available to the public and Microsoft will begin testing it next month. Advertising Age's Abbey Klaassen explains how it will work: ... [PRNewser]

Razorfish, Ogilvy PR Launch Social Media Measurement Offerings - Posted July 13, 2009
Two agencies, one with roots in the advertising world (Razorfish) and one with roots in PR (Ogilvy PR) launched new social media measurement and scoring offerings today. Both play off the well-known concept of a brand's "Network Promoter Score," which is described by Wikipedia as the following: Companies obtain their Net Promoter... [PRNewser]

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