Alexandra Rehak
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Mobile To Be 4% of Ad Spend in Western Europe: Report - Posted February 19, 2009
Mobile advertising will survive the economic recession, and may even see some indirect benefits from it, says new info from Analysys Mason.
"For mobile, the downturn creates a conflicting set of pressures," principal analyst Alexandra Rehak explained. "On the positive side, mobile advertising will benefit indirectly from the accelerating shift of a... [ThinkMobile - SocialTimes.com]
