Mark Penn

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Revolving Door Newsletter: 03.04.14
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Sightings (52)

Spotted around the media universe

Microsoft Sticks with Former Clinton Flack for Top Strategic Role - Posted March 3, 2014
Microsoft isn't listening to our advice. Last week we learned that the company's new CEO Satya Nadella was supposedly close to dropping former Clin... [PRNewser]

Microsoft Might Just Be Done with Former Clinton Flack - Posted February 28, 2014
When we searched Mark Penn's name yesterday on Bing, using our Surface tablets (psych!) and saw this headline we wondered, "Why would anyone want to fire this guy? His track record is just as spotless as his ethical record!" Remember the Wall Street Journal column ... [PRNewser]

Some Microsoft/Deutsch Spiel, If You Will - Posted December 4, 2013
  Lordy, we've been inundated with tips that Deutsch has lost Microsoft, copy so blaring that it makes us want to revisit Newsies. But anyhow, here's what we've heard so far that might clarify things, though we feel this isn't as much revelation as it is realization. Remember, this is what our... [AgencySpy]

Microsoft 'Comms Guy' Challenges Google Rep to a Twitter Duel - Posted December 17, 2012
Frank X. Shaw is Microsoft's "top comms guy". He doesn't think too much of rival Google's attempts to go highbrow in the PR sphere--and he let thousands of people know about it on Twitter this weekend. Let's unravel the roots of this little ... [PRNewser]

Donald Baer to head Burson-Marsteller; Mark Penn to Microsoft - Posted July 19, 2012
Donald A. Baer, who served as White House communications director under President Bill Clinton, has been named global chief executive officer of ... [PRNewser]

Komen For the Cure Asking Supporters What Level of Apology They'd Like to Receive - Posted February 24, 2012
The Huffington Post reports that Susan G. Komen for the Cure has hired Penn Schoen Berland to help it recover from the ... [AgencySpy]

Romney Goes M.I.A. To Keep From Making Mistakes - Posted August 2, 2011
[caption id="attachment_25179" align="alignleft" width="200" caption="An illustration by 'The Daily Caller's Matt Lewis."][/caption] When we saw yesterday that Mitt Romney had ... [PRNewser]

Roll Call: MWW, B-M, JCPenney, MEC, and More - Posted July 19, 2011
[caption id="attachment_24524" align="alignleft" width="150" caption="JCP's Mike Boylston"][/caption] MWW Group has three new executive hires to report. ... [PRNewser]

Roll Call: B-M, PepsiCo, H&K, and More - Posted June 17, 2011
Lisa Poulson has been named Burson-Marsteller's global tech practice chair. She'll remain in San Francisco reporting to CEO Mark Penn. Poulson rejoined the firm in 2005 after working for Sun Microsystems and had been the lead on the HP client. The... [PRNewser]

B-M Launches Global Energy Practice - Posted June 1, 2011
Burson-Marsteller has launched a global energy practice, pulling from the expertise of 100 of the firm's international consultants. Using oil issues in the Gulf of Mexico and the nuclear energy issues in Japan as examples, worldwide CE... [PRNewser]

Mark Penn: How 'King's Speech' is Like Advising CEOs - Posted April 21, 2011
Burson-Marsteller CEO Mark Penn's latest ... [PRNewser]

Lawrence Appointed B-M Digital Strategy Leader - Posted April 18, 2011
Dallas Lawrence has been chosen as Burson-Marsteller's chief global digital strategist. He was previously MD of digital public affairs, a role he... [PRNewser]

B-M Throws a Birthday Party - Posted March 18, 2011
Burson-Marsteller celebrated the 90th birthday of namesake Harold Burson at Guastavino's in New York... [PRNewser]

Melissa Waggener Zorkin: Take a 'Multi-Local' Approach - Posted December 22, 2010
The Council of PR Firms spoke with three CEOs - Burson-Marsteller's Mark Penn, Hill & Knowlton's Paul Taaffe, and Waggener Edstrom Worldwide's Melissa Waggener... [PRNewser]

Crossing Party Lines - 'No Labels' Launches - Posted December 13, 2010
In an effort to push back against the "excessive polarization and hyper-partisanship" that is the current state of politics in the U.S., more than 1,000 people - independents, Republicans, and Democrats from across the country - are in New York today launching No Labels.... [PRNewser]

Help Pay Off Hillary's Debt and Win A Trip with a Clinton - Posted December 13, 2010
Hillary Clinton still owes Mark Penn $479,000 from h... [PRNewser]

B-M's Penn: Obama Lost Constituencies He Won in '08 - Posted November 3, 2010
Burson-Marsteller CEO Mark Penn has a post-election day write-up on the ... [PRNewser]

Burson Execs Delivering Keynote at BlogWorld Conference - Posted September 30, 2010
As reported by PRNewser's colleagues at WebNewser, two ... [PRNewser]

Burson-Marsteller Brass to Deliver Keynote on Politics, Social Media at BlogWorld & New Media Expo 2010 - Posted September 30, 2010
Two top executives from public-relations and communications firm Burson-Marsteller will deliver a keynote present... [WebNewser -]

Politico, Penn Schoen Berland Research Finds Pessimism Over Economy - Posted September 24, 2010
Penn Schoen Berland and Politico have released figures from the latest in its poll series "Power and the People," finding that there is a pessimism about the likelihood of a second recession spread across segments of the voting public. Overall, 54 percent of... [PRNewser]

Politico Partners With Mark Penn's Research Firm for New Poll - Posted July 15, 2010
Politico said today that it has partnered up with Mark Penn's market research firm, Penn Schoen Berland, to create "a monthly poll series exploring the policy and political views of Washington insiders,... [PRNewser]

Mark Penn: 'Obama Could Lose 25 Seats in the House and Four Senate Seats and Still Call it a Midterm Victory' - Posted July 6, 2010
Burson-Marsteller CEO and Democratic strategist Mark Penn lays out his thoughts on the Obama administration's midterm elections prospects and messaging in a Politico op-ed today. While Penn certainly sees ... [PRNewser]

Bill Clinton Raising Cash On Behalf of Hillary to Pay Off Mark Penn - Posted May 12, 2010
The Hillary Clinton presidential campaign still owes Burson-Marsteller CEO Mark Penn money. And now ... [PRNewser]

Mark Penn: 'Obama Has His Mojo Back' - Posted March 29, 2010
... [PRNewser]

Burson-Marsteller Hires Bob Pickard to Lead Asia-Pacific Offices - Posted January 25, 2010
Burson-Marsteller announced over the weekend that Bob Pickard will join the firm as CEO of the Asia-Pacific division, ... [PRNewser]

Mark Penn Recommends Clinton Playbook for Obama - Posted January 22, 2010
... [PRNewser]

Despite Lowering Bonuses, Goldman Sachs' PR Woes Continue - Posted January 21, 2010
Goldman Sachs announced today its "richest quarterly profit in the investment bank's 140-year history," according to The... [PRNewser]

Mark Penn On Obama's First Year: 'People Are Uneasy But Opinion Is Not Yet Set' - Posted January 15, 2010
Former Hillary Clinton campaign chief strategist and Burson-Marsteller CEO Mark Penn gives his take on President Obama's first year in office in an interview with the Chicago Tribune. When asked about Obama's poll numbers,... [PRNewser]

Burson-Marsteller Disputes Hill Story on Stimulus Contract - Posted December 9, 2009
The Hill's Alexander Bolton reported today that Burson-Marsteller received "$5.97 million from the $787 billion stimulus" package, which "helped preserve three j... [PRNewser]

Video: Kathy Bloomgarden, CEO, Ruder Finn - Posted November 24, 2009
... [PRNewser]

Goldman Sachs' PR Move? $500 Million To Small Businesses - Posted November 18, 2009
Goldman Sachs announced a new initiative this week to invest $500 million in 10,000 U.S. small businesses. According to The New York Times, Goldman ... [PRNewser]

PR CEOs Debate Business of PR at Economist Panel - Posted November 13, 2009
How much of an agency's revenue should come from digital? Did social media win Barack Obama the presidency? How will the financial industry remake itself in the midst of massive scandal and meltdown? These were just some of the questions debated last night at "The Business of PR" panel discussion hosted... [PRNewser]

Howard Wolfson, The Bloomberg Campaign's "High-Profile Attack Dog" - Posted November 3, 2009
Michael Bloomberg won a third term as New York City mayor tonight, defeating Democratic challenger Bill Thompson in a race that was ... [PRNewser]

Mark Penn on Hillary Clinton: 'One of Those People That Every Word Has Been Parsed' - Posted October 26, 2009
Burson-Marsteller CEO and former ... [PRNewser]

Clinton Campaign Still Owes Mark Penn's Firm $1M - Posted October 20, 2009
Secretary of State Hillary Rodham Clinton is almost finished paying off debts from her 2008 presidential campaign. Who is the last vendor to get paid? Penn Schoen & Berland, th... [PRNewser]

The New York Times Picks Up Gawker's Mark Penn/WSJ Story - Posted August 28, 2009
The Times digs in to on Gawker's story by Hamilton Nolan about Burson-Marsteller using CEO ... [PRNewser]

Morning Reading List 08.28.09 - Posted August 28, 2009
Good morning FishbowlDC! Got a blind item, interesting link, funny note, comment, birthday, anniversary or anything of the sort for Morning Reading List? Drop us a line. In case you missed it, another reason to ... [FishbowlDC]

We Want A Job Where We Can Make Sh*t Up - Posted August 24, 2009
In 2007, Mark Penn wrote Microtrends, a book examining the not-totally-universal trends that go unnoticed by larger society. He argued in the book that just one percent of America's population—that's three ... [MediaJobsDaily]

Mark Penn on WNYC; Microtrends, Healthcare, Maddow, and Madoff - Posted July 27, 2009
Mark Penn, Burson-Marsteller CEO and former campaign advisor to Hillary Clinton was on WNYC's Leonard Lopate Show at Noon to discuss his book Microtrends, now in paperback. Lopate covers everything including the definition of a microtrend (something that reaches 1%, or 3 millio... [PRNewser]

Hillary Clinton Finishes Paying Off Campaign Debt, Last Check Goes to Mark Penn - Posted July 17, 2009
More than one year after he stopped working with the Hillary Clinton presidential campaign, Mark Penn has finally received full payment for his services. Bloomberg ... [PRNewser]

Burson Proves its Digital Chops with Two Forms of Proof - Posted June 17, 2009
Megafirm Burson-Marsteller is creating a separate, two-piece agency to approach digital influence two ways, "the creative execution of communications based on research and data to drive superior results for clients" and through "digital reputation management, online experience design, social Media, community development and mobile marketing" according to the press release issued... [PRNewser]

Tucker And Dana Sign On With Fox News - Posted May 15, 2009
Tucker Carlson and Dana Perino have joined Fox News as contributors, HuffPost reports. Perino recently joined ... [FishbowlDC]

Morning Reading List 04.22.09 - Posted April 22, 2009
Good morning FishbowlDC! Got a blind item, interesting link, funny note, comment, birthday, anniversary or anything of the sort for Morning Reading List? Drop us a line. Its day 93 covering the Obama administration and ... [FishbowlDC]

GalleyCat in The Wall Street Journal - Posted April 21, 2009
GalleyCat accidentally ended up embroiled in an Internet battle over a Wall Street Journal article about the lucrative (or not so lucrative) profession of blogging. Here's the passage from the WSJ essay with a GalleyCat link at the end of the first sentence: "The best studies we can find say we are... [GalleyCat]

Penn: Bloggers Making Income "Approaching 1% of American Adults" - Posted April 21, 2009
[image cred] Burson-Marsteller CEO Mark Penn's latest byline for The Wall Street Journal has been ... [PRNewser]

Blogging Census 2009: There Are More Bloggers Than Bartenders - Posted April 21, 2009
How many people make a living off blogging? Turns out, there are just about as many bloggers as lawyers, and almost twice as many bloggers as firefighters. (Though we bet the lawyers are paid better.) Mark Penn at the Wall Street Journal ran some numbers today and found that while 452,000 Americans... [MediaJobsDaily]

Breaking Tonight: Dana Perino Joins PR Firm - Posted April 13, 2009
Breaking tonight on PRNewser: Former White House Press Secretary Dana Perino has joined Burson-Marsteller as "Chief Issues Counselor" for the U.S. Perino held the post of White House Press Secretary under P... [FishbowlDC]

Former White House Press Secretary Dana Perino Joins Burson-Marsteller - Posted April 13, 2009
Breaking: Former White House Press Secretary Dana Perino has joined Burson-Marsteller as "Chief Issues Counselor" for the U.S. Perino held the post of White House Press Secretary under President George W. Bush from 2007- ... [PRNewser]

Fox Exec Makes Power Player List - Posted October 15, 2008
PRWeek is out with its 2008 Power List of the top 25 public relations executives in the nation. It's made up some well-known PR names including Richard Edleman; political gurus ... [TVNewser]

CNN/TIME Politics '08: Late Afternoon Sessions - Posted October 13, 2008
The 10th floor of the Time Warner Center was packed with journalists, college students and others today, as CNN and Time Magazine co-hosted their Politics 2008 conference. TVNewser twittered two of ... [TVNewser]

Scenes From Today's Time Politics 2008 Summit - Posted October 13, 2008
Peggy Noonan greets her fans after her panel. See our twitter panel coverage here. Mark Penn... [morningmedianewsfeed]

Scenes From Today's Time Politics 2008 Summit - Posted October 13, 2008
Peggy Noonan greets her fans after her panel. See our twitter panel coverage here. Mark Penn... [FishbowlNY]