Perigee
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Now That's Redefining the Book Trailer... - Posted July 9, 2008
To promote Dan Solin's The Smartest 401(k) Book You'll Ever Read, Perigee has rented out the space on both sides of an undisclosed number of commercial truck trailers, aiming to call attention to the book on the streets of Manhattan—and the highways within a 100-mile radius—for the next few weeks. Publicity... [GalleyCat]
