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And Now, an Update on GlobalHue/Verizon

So, here we go with some more clarification, this time concerning the state of GlobalHue in the aftermath of Verizon deciding to review its multicultural biz a few months ago. Well, first of all, we checked directly with Verizon and here’s a statement from a spokesperson that may help clarify things: “We are not done with the RFP review process and cannot comment until we complete all aspects of it. We are eager to complete this as quickly as possible.”

And now, back to GlobalHue. Despite tipsters’ comments that the agency’s New York hub sent a letter to all staff telling them that the office is closing in 90 days, sources familiar with the matter tell us that no matter what path Verizon takes, the office is “not closing at any point.” Here are some specifics: We’ve been told that due to the ongoing Verizon review, GlobalHue is required by NY state and federal law to send a letter to all NY-based employees.  As required by the Worker Adjustment and Retraining Notification Act (WARN) of 1988, and the New York State Worker Adjustment and Retraining Notification Act of 2008, the purpose of this letter is to give 90 days’ advance notice of potential layoffs to employees.

According to sources, while GlobalHue NY awaits Verizon’s decision, the agency has picked up a few other multicultural accounts including the NBA. Of course, we’ll be keeping an eye on things, but there’s your second status update for the day.



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