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Another CP+B Alum Heads to Deutsch

Just two months after Matt Ian joined the ranks at Deutsch LA to serve as EVP/group creative director, his former CP+B colleague Shannon McGlothin has followed suit. Like Ian, McGlothin has assumed the title of EVP/GCD at Deutsch and in turn, is partnering with fellow EVP/GCD Jason Elm on the Playstation and Diamond Foods accounts.

During his 20-month stint at CP+B, McGlothin, who maybe looks like Seth Green from a distance, served as creative director on the Coke Zero account. Prior to that, he spent six-plus years at Wieden + Kennedy, serving as senior art director on projects for Nike, Coca-Cola, LVMH and EA. While at W+K, McGlothin perhaps most notably was part of the creative team behind the Grand Prix-winning Livestrong campaign for Nike.

So why the move from CP+B to Deutsch LA? There are several reasons, according to a comment from McGlothin: “An impressive roster of clients, great people, fantastic opportunity, lots of positive momentum within the agency and the chance to become part of something special.”

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