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Arnold Opens Up Shop in Shanghai, Continues ‘Micronetwork’

Havas-owned agency network Arnold Worldwide continues its international expansion with the opening of its Shanghai branch (Amsterdam opened last year, lest we forget). From what they tell us, the launch of its Chinese office was spurred by being named global AOR for Dell, as well as global work for the Jack Daniel’s and Southern Comfort brands. All of sudden, we’re getting thirsty.

Anyhow, the office is starting out with 10 and expected to grow to 30 staffers by year’s end and Arnold’s global CEO/Havas global CSO Andrew Bennett couldn’t be more optimistic, saying, “Expanding into Asia has always been a part of Arnold’s micronetwork growth strategy, and after winning global assignments for a number of new clients, as well as extending our reach with existing clients, we’re thrilled to be opening in Shanghai—one of the most vibrant and vital markets in the world.”

 

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“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.