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Kiran Aditham

Kiran joined Mediabistro in June 2009 and has been riling up ad agencies ever since as the editor of AgencySpy. Prior to joining Mediabistro, Kiran spent two years as a digital reporter for Crain's Creativity magazine and two years before that as managing editor of online marketing site Adotas.com. On the side, Kiran dabbles in music/film journalism and his work has appeared in Fangoria, Grooves, XLR8R, The New Times and sites like PrefixMag.com. He still continues his unenviable search to find someone else who shares equal love and admiration for horror films, tennis and the Golden Girls.

Lineveldt Assumes ECD Post at SK+G

macrlineveldtLas Vegas-based SK+G Advertising, which you may remember from the first season of The Pitch and currently works with clients including the Borgata and Andre Agassi Foundation, has landed a new creative leader in Marc Lineveldt, who joins the agency as ECD. Lineveldt joins SK+G after serving in a similar role at Atlanta-based Fitzgerald+CO. It seems SK+G spent some time in its search for a new ECD. In a statement, agency managing partner John Schadler says, “We conducted an extensive and committed search for the perfect ECD candidate who would bring a worldly point of view, honed by experience, which will enhance the company’s position, expand our opportunities for growth and reinforce our pursuit of creative excellence. Marc brings with him an impressive range of achievements and we feel the timing is optimal as we are embarking on taking our business to the next level with continued expansion and global reach.”

During his 24-year ad career, Lineveldt has also served as a co-ECD at TBWA\Hunt Lascaris in Cape Town, and has held creative positions at the likes of Y&R and Saatchi.

Thursday Odds and Ends

nakedus

Naked Communications US, particularly its New York office, has bolstered its staff, adding creative director Adrien Bindi, Goodby/Mother alum Ben Parker as head of strategy and former ArnoldNYC head of planning Beth Kaiser as head of brand and client development. Welcome to the terrordome (pic above).

-Chicago-based prodco Sarofsky has launched with its debut in the Marvel Entertainment arena with the creation of the main-on-end (MOE) title sequence for Captain America: The Winter Soldier, which hits theaters nationwide tomorrow. Remember this here.

-Oh lord, Mozilla. link

-MDC’s Veritas unit has formed a new division dubbed Growth and Innovation lab. link

-Cali-based Zuora, a subscription commerce, billing and finance firm, has welcomed Marc Diouane as EVP/global field operations, reporting directly to CEO and founder Tien Tzuo.

-Leo Burnett London has promoted group marketing director Katie Lee to managing director. link

 

Howell, Arnold Parting Ways

Matt-HowellWe’ve been told by those in the know that this is “completely unrelated” to Monday’s cuts, but Arnold chief digital officer Matt Howell and Arnold are, as mentioned, parting ways. Here’s a quick statement from the agency:

“Matt Howell will be leaving his post as Chief Digital Officer at Arnold. He has been an important contributor to the agency and we thank him for his work and leadership. Over the last year, we re-engineered the agency’s operating model to move from digital as a department to digital embedded throughout the company. That vision has streamlined our structure to include four ‘super groups’ – marketing, strategy, creative and production, with digital leadership and specialists in each.”

To refresh memory if need be, Howell joined Arnold three years ago as managing partner/global CDO after serving as president of the now-defunct, Boston-based agency, Modernista! No word yet on Howell’s next stop but we’ll keep you posted when we find out.

Canavari Leaving McGarryBowen

SusanCanavariWe’ve received confirmation that after spending the last three years as executive managing director at McGarryBowen’s New York office, working primarily on JPMorgan Chase, Susan Canavari is leaving said agency to work for said client. Still confirming approximate position (something in the realm of brand building officer) with the aforementioned financial institution, but we’ve been told that a transition process is underway at McGarryBowen, which cannot yet name Canavari’s replacement.

Prior to joining McGarryBowen, Canavari, you may recall, spent four years at DigitasLBi, where she last served as EVP/marketing on all non-American Express accounts and led the latter agency’s Kraft Foods One team.

Arnold Cuts Some Staff

arnoldlogo-001We’ve received a statement from the Arnold camp to address some tips we’ve received today, mainly that the agency has cut some staff. According to sources familiar with the matter, we’re told, like usual, the number is lower than expected. We’re hearing in the range of approximately 20 staffers and according to the statement from the agency, perhaps we can shed some light.

“We can confirm a reduction in staff. This is never an easy situation, as it impacts people who have made a valuable contribution to our company. As we have re-engineered we have used the opportunity to ensure our talent mix reflects the strategic growth areas for our company  – namely, content enabled by new media platforms and technology  – products and services that are most important to our clients.”

Staff layoffs happened, FYI, in the New York and Boston offices.

Here’s Cedric Devitt’s Announce About David Weinstock

cedricdevitt

In case you missed our post last week about leadership issues at MRY, here’s the statement from agency CCO Cedric Devitt regarding the co-creative leadership appointment of David Weinstock. Here’s the brief note.

“All,

For those of you who missed the update at 10@10, please join me and Matt B in congratulating David Weinstock on his new role as Chief Creative Officer.
Effective immediately, he will be sharing duties with me agency-wide.

Over the last 15 months David has been an amazing partner in leading the creative output of the agency. His work on Visa, Neutrogena, StubHub and Pizza Hut has been central to growing our business this year. In his new role, David will continue overseeing all creative work for our clients west of the Mississippi.

So when you see David, please be sure to give him a well-deserved hug and or chest bump.

Onwards!

Cedric

P.S. He asked that I clarify that he is not moving to SF (yet;))”

Wednesday Odds and Ends

-Comedian Patton Oswalt returns as host of the Webby’s and here’s a little recap clip above. link

-NYC-based marketing services holding company CHR Group has acquired 15-person, SF-based digital shop JSVT. link

-Santa Monica-based prodco DNA has added director/VFX artist Anders Rostad to its roster. link

- The Israel Ministry of Tourism has appointed L.A.-based agency The Woo as its advertising agency of record in North America.

-Yann Demange and directing collective Pleix have joined SKUNK for North American commercial representation.

-Wait, are DirecTV and Dish merging? link

Blind Item: Enough! Here’s Some Beef

blindfold_side211

Ah, fuck it, we’re honestly tired of the bullshit, so let’s go back to roots. And, of course, naysayers we have to keep this shit anonymous.  We’re just being respectful, people. Feel free free to draw your own math. We’ve been here a billion times. Thank you and welcome to the party, pal:

“As a [redcacted} 'lifer' I feel it my duty to report that [redacated] previously head of the central region and recently promoted to CEO USA has now lost the confidence and respect of us lowly employees, He presided over the disgaceful debacle with the agency chasing Motorola whilst still working for Samsung – corporate greed and ego all wrapped up in a utter diabolical impact for many of my collegues.And also he presided over the loss of our flagship client, Kellogg  who famously asked for [redacted] to never attend another meeting with them after disrespectfully eating and talking with his mouth full during a presentation.

Fact is [redacted] has no inter-personal skills, is absent/distant to most of us and he simply doesn’t support creativity = nor actually understand brands. those of us who haven’t yet been laid off due to his leadership are expecting him to be axed due the dramatic downturn under [redacted's] watch = at least that is the word in the halls at [redacted].

 

Care to guess who?

Well, Gensler Seems Pretty Busy in the Agency World

gensler3

The demand is grand, it appears, in the agency world for architectural firm, Gensler, which has not only created Zimmerman 3.0 but developed the new space for San Francisco-based, annoyingly-named MUH-TAY-ZIK | HOF-FER. Since we know you love this so much, let us share with you a look or two at the new digs of MTZH (yeah, we’ll just go with that for now).

The agency recently moved into the to the 15th/16th floors of a 1920′s-built Sansome Street office building in SF’s financial district. In a statement, MTZH co-founder/ECD  John Matejczyk says, “At the outset, I told the Gensler team that our company’s color comes from our work and our people. Rather than designing a wacky creative space, we were more interested in a well-reasoned, buttoned-up space that would provide a pedestal for the adventuresome creative work we deliver to our clients. Gensler called our work ‘precise’ and felt the design of the space should reflect that. We ended up going with the simplest palette of black and white. Further, the scheme is black on black, or white on white.”

genslermt

There are no portraits of founders to be found ala Zimmerman, but we feel cozy staring and living large vicariously.

PR 3

 

Wednesday Morning Stir

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-Global production company Great Guns has signed beauty-based director, Austin Lynn Austin, to its roster.

-The folks at Cannes Lions have announced their Cyber, Design and Direct juries. Peep them in full, if you like, after the jump.

-OK, maybe people don’t have much of a Candy Crush as once thought. link

-Santa Monica-based TWC Films has signed director Gail Mancuso, winner of this year’s Emmy for Outstanding Directing for a Comedy Series on Modern Family, for exclusive commercial representation worldwide.

-London/NY-based marketing capability consultancy Brand Learning today announced a few new appointments in the UK and US including GSK alum Simon Freedman as marketing capability director and Martin Adkins as customer development director.

-WPP-owned VML has partnered with U.S. Soccer to redesign and evolve the ussoccer.com experience and to “create a digital hub for fan interaction ahead of the U.S. Men’s National Team’s participation in the 2014 FIFA World Cup.”

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