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BFG9000 Turns Attention to Kayak

Now that he’s launched a crusade to encourage moms to moderate their computer time, Gerry Graf is once again donning multiple hats on behalf of his New York-based shop, Barton F. Graf9000, LLC. This time, the advertising vet is serving as CD/AD/CW for one of BFG’s first clients, Kayak, in a series of spots that features various folks who are a bit behind when it comes to travel searching and are in desperate need of Kayak’s apparently super-fast, one-stop search services. Graf’s real message in the spot “Bright Man” above, though, is that only “morons” will make it to the top. Well, good to know.¬† Check out two more ads and credits after the jump.

 

Creative Director/Copywriter/Art Director: Gerry Graf
Producer: Winslow Dennis
Director: Harold Einstein
DP: Dante Spinoti
Production Company: Station Film
Executive Producers: Steve Orent, Tom Rossano
Producer: Eric Liney
Director of Photography: Dante Spinotti
Editorial: The Cutting Room, NYC
Editor: Chuck Willis
VFX/Online: Light of Day, NYC
Color Correct: Tim Maslack, CO3
Mix: Tom Jucarone, Sound Lounge
Composer: Andrew Sherman, Butter Music & Sound

 

 

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