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Mediabistro

Students and Interns: Party with Mediabistro Next Week!

MB Paaaaaaaaaarty

A few questions for our readers:

  • Are you a student or intern in New York?
  • Do you like to party?
  • Are you free next Tuesday?
  • Did you answer “yes” to all three of the preceding questions?

OK then: you need to attend the Mediabistro Student and Intern party on Tuesday, August 12 at 6:30 at Manhattan’s Turtle Bay (987 2nd Avenue between 52nd and 53rd Streets).

It’s your chance to swap stories with others entering the media world and learn more about how Mediabistro can help you land your first gig.

(There will be drink specials, appetizers and a chance to win some free MB classes as well.)

Click here to RSVP — as long as you’re 21 and older.

Mediabistro Course

Public Relations

Public RelationsStarting October 1, learn how to get your foot in the door and launch your PR career! Taught by the former VP of Corporate Communications at Playboy Enterprises, Linda Marsicano will teach you how to draft pitch letters and press releases, develop and implement PR plans, garner media coverage, and other skills you need for a successful career in public relations. Register now!

Hey, PR Folks, Need to Build a Portfolio?

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It’s that time again to help out home team and reach out to those you who are in the PR biz looking to hone your portfolios. Our education program at Mediabistro is offering a course taught by Linda Marsicano, former VP of corporate communications at Playboy Enterprises. Marsicano’s courseload includes creating a professional PR portfolio, writing a press release and press plan, deciding which items to include in your portfolio and polishing your writing to a professional level. If you’re looking for some more info on this course including pricing, how to enter, go here.

Pray Tell, How Does One Get a Job in Advertising?

If  you’ll indulge us for a moment while we promote home team, for those journos and media folks (and possible Mad Men obsessives) looking to transition into the advertising industry, Mediabistro has spoken to industry experts in a new article called, you guessed it, “How to Get a Job in Advertising.” As they say in the ad game, it’s all in the pitch — and your first client is yourself. While this is probably not the ideal service for the core AgencySpy audience of industry pros, those on the outside looking in can perhaps find it beneficial to get some words from the wise in the ad biz on how to cross over.

The full version of “How to Get a Job in Advertising” is exclusively available to Mediabistro AvantGuild subscribers. If you’re not a member yet, register now for as little as $55 a year for access to hundreds of articles like this one, discounts on Mediabistro seminars and workshops, and all sorts of other bonuses.

FYI, We’ll Be Talking Super Bowl Ads on Monday via Google+ Hangout

If you have a few minutes on Monday at 12:30 PM EST, feel free to tune into our live chat via Google+ Hangout to discuss Super Bowl ads, what worked, what didn’t, the social media impact. It’s like our Quickfire except, you know, visual and live. Along with yours truly, you’ll be graced with the presence of colleague Patrick Coffee, editor of PRNewser, David&Goliath founder/chairman/CCO David Angelo, whose agency will once again have a presence in the Big Game (during the third quarter to be exact), among others. So, feel free to join us for a quick and painless chat, whether you’re hungover or otherwise. Here’s the Hangout info.

Reminder: Mediabistro’s Social Media Marketing Boot Camp Kicks Off This Week

Let’s take a minute to pay the man and let those of you who are interested know that this Thursday, Oct. 18, Mediabistro’s Social Media Marketing Boot Camp begins. The interactive online event is part conference, part small group workshop. Among the folks offering keynote presentations, sessions and how-tos for the Boot Camp, which runs through Dec. 13, are Huge director of product strategy Barbara Pantuso, bloggers/producers from Late Night with Jimmy Fallon and TEDx branding + editorial manager, Lauren Cucinotta.

You can click here to find out more details and register here if you’re so inclined.

Mediabistro is Hiring for Copywriting Teachers

And now, it’s time to pay the man and let you know that our parent Mediabistro is seeking out a couple of teachers for its upcoming copywriting courses. Here’s the copy below:

We’re hiring two new teachers, one to lead an online copywriting for the web class and another for the New York session. New York session is for November. Online is scheduled to start in Jan 2013.

Each class lasts four weeks and here are some details for you below. If interested, please contact Amanda Pacitti at amanda@mediabistro.com.

In this class, you will learn how to:

 

    • Write compelling, crisp copy that stays on brand
    • Weave in search optimization goals to connect with the target consumer
    • Take messages from traditional to new media platforms while maintaining a uniform campaign
    • Collaborate with art directors and account managers
    • Create and alter messages to accommodate various digital media executions
    • Best use Facebook, Twitter, and YouTubeBuild a portfolio that makes your work stand out

Spike Lee Talks Mars Blackmon, New Kicks and Pretty Much Everything Else

You might know the name Spike Lee, aka ardent Knicks fan, director of the just released Red Hook Summer, classics such as Do the Right Thing, Malcolm X and current personal faves such as Inside Man and 25th Hour. Here’s our input into mediabistro.com’s ‘My Big First Break Series,’ so, let’s hear the man discuss his beginnings, new shoes and his creation of a well-known character…well, at least to us born in a certain era. FYI, he does give kudos to W+K in the process.

Mediabistro Running Courses Contest This Week

Every once in a while, we have to keep you all apprised of what’s going on in Mediabistro land (we call it paying the man), so let us tell you that our parent is running a social media campaign through this Friday for the education department and is asking people to tweet about their favorite teacher, tweeting @mediabistro and including #teacherstory.

Those who participate get a $50 credit toward any Mediabistro course (promo code will be DM’d). The top five best tweets get $100 credit toward any Mediabistro course. And lastly, the winner gets a free Mediabistro course. Check out the landing page for all the rules and details and here are just a couple of examples of what’s being offered:

- Social Media Marketing Boot Camp

- Understand Analytics

Adam Richman on His New Show and What Makes a Great Sandwich

In the third and final part of our Media Beat interview with Adam Richman, the man behind Man vs. Food talks about his latest Travel Channel project, Adam Richman’s Best Sandwich in America. Instead of taking on food challenges, this time, our host travels the nation region by region (10 in all) and narrows down the best sandwiches in each based on what he calls his “BITE” system. Like March Madness itself, there can only be one winner in the end.

This and all MediabistroTV productions can also be viewed on our YouTube Channel.

Part I | Monday: Adam Richman on Bloomberg Soda Ban: ‘We Are In a Very Precarious Situation as a Society’

Part II | Tuesday: Adam Richman on Landing ‘Man vs. Food’ and His Health Regimen

Adam Richman on Landing ‘Man vs. Food’ and His Health Regimen

In Part II of our Media Beat interview with Adam Richman, the Travel Channel star discusses the lengths he went to in order to land the hosting gig for his staple show, Man vs. Food, and how he kept healthy and in shape during its run. One interesting tidbit Richman reveals is that he has it in his contract that there must be a gym in every hotel he stays at. View the rest of our one-one-chat below.

This and all MediabistroTV productions can also be viewed on our YouTube Channel. Be sure to check out Part III of our chat with Richman tomorrow.

Part I | Monday: Adam Richman on Bloomberg Soda Ban: ‘We Are In a Very Precarious Situation as a Society’

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