While Americans are known to value their privacy (it’s an essential freedom guaranteed in the Bill of Rights!), there’s something we value more: free sh*t.
It’s in this spirit that Verizon Wireless launched a nationwide loyalty program that will offer its 100 million wireless subscribers rewards in exchange for information about their location and Web browsing (among other things).
It’s a “new way to make marketing work for YOU,” explains a friendly male voice on a video Verizon put out on its website about the Verizon Selects program.
And, hey—they make a good pitch…which is not embeddable, so you have to click the link above to watch it. Read more