Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.
-Domino’s has launched a digital/direct review in the U.K. link
-In today’s odd couple pairing, Slash and Betty White team up to promote a new “LAIR” exhibit at the Los Angeles Zoo as part of a campaign from Allen & Gerritsen (above).
-The Philadelphia Industrial Development Corporation picked local shop LevLane as its strategic marketing and communications firm.
-Publicis Groupe says the GM media account accounted for only 0.5 percent of its business. link
-Look for a complete Arby’s relaunch, ads, logo, menu and all, in Q3. link
-Carter Murray is taking over for Tom Sebok as Y&R New York CEO. As part of Y&R global CEO David Sable‘s restructuring of the Big Apple branch, BrandBuzz will also be merged back into Y&R NY and Wunderman Seattle’s Sean Howard will be moving to the NY office to serve as GM.
-Publicis & Hal Riney and Mullen are the final two combatants for the U.S. Cellular biz. link
-Lee Clow and other L.A. agency folks share the spotlight in a pub called Our South Bay. link
-McDonald’s shamrock shake is going national. link
-Viacom and Amazon are close to forming an alliance against Netflix, too. link