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Howell, Arnold Parting Ways

Matt-HowellWe’ve been told by those in the know that this is “completely unrelated” to Monday’s cuts, but Arnold chief digital officer Matt Howell and Arnold are, as mentioned, parting ways. Here’s a quick statement from the agency:

“Matt Howell will be leaving his post as Chief Digital Officer at Arnold. He has been an important contributor to the agency and we thank him for his work and leadership. Over the last year, we re-engineered the agency’s operating model to move from digital as a department to digital embedded throughout the company. That vision has streamlined our structure to include four ‘super groups’ – marketing, strategy, creative and production, with digital leadership and specialists in each.”

To refresh memory if need be, Howell joined Arnold three years ago as managing partner/global CDO after serving as president of the now-defunct, Boston-based agency, Modernista! No word yet on Howell’s next stop but we’ll keep you posted when we find out.

Wednesday Morning Stir

2232ca7-Beats Music hires Bozoma Saint John as first marketing chief (photo above). link

-YouTube’s 10 most-shared ads of March. link

-Former Patagonia CEO Casey Sheahan joins Backbone Media as senior advisor. link

-Apple expands iAd to non-developers. link

-WPP’s Martin Sorrell says ad industry underestimates effects of Snowden leaks. link

-The five content marketing questions Advertising Week Europe must answer. link

R/GA Chicago Hires New ECD

5de7d298808ae03d623a462564158087R/GA, the self-described “world’s most award-winning digital agency”, announced the hiring of a new creative co-lead for its Chicago office.

MDavid Low arrives from San Francisco tech/design consultancy Nurun (formerly Odopod), where he served as associate technical director; he will work closely with VP and executive director of copywriting Ken Erke and report to VP/MD Jeff Brecker.

Prior to working with Nurun, Low was chief creative technologist at Eleven, Inc., where he helped create Skippy the rock-skipping robot for client Sun Valley.

Brecker describes Low, who has worked with rock bands in addition to brands and counts motorcycle repair among his hobbies, as:

“…both a thinker and a maker – someone who doesn’t just understand design needs, but also the technology and production levers to develop and implement solutions for our clients.”

Before you ask: yes, that is his real name.

Canavari Leaving McGarryBowen

SusanCanavariWe’ve received confirmation that after spending the last three years as executive managing director at McGarryBowen’s New York office, working primarily on JPMorgan Chase, Susan Canavari is leaving said agency to work for said client. Still confirming approximate position (something in the realm of brand building officer) with the aforementioned financial institution, but we’ve been told that a transition process is underway at McGarryBowen, which cannot yet name Canavari’s replacement.

Prior to joining McGarryBowen, Canavari, you may recall, spent four years at DigitasLBi, where she last served as EVP/marketing on all non-American Express accounts and led the latter agency’s Kraft Foods One team.

Gentleman Scholar Launches New Site, Welcomes CG Supervisor

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L.A.-based multimedia production Gentleman Scholar has just announced the launch of their new site, and the addition of Tim Hayward as CG supervisor.

The new site offers a more in-depth look at Gentleman Scholar’s working process, via mini case-studies showcasing talented Scholars and providing a “variety of media and behind-the-scenes elements.” There’s also a new blog and “journal” section, offering insights into Gentleman Scholar culture.

Along with the site launch comes news that Tim Hayward will be joining as the studio’s CG supervisor. Hayward joins Gentleman Scholar with over a decade of VFX and animation experience, most recently freelancing for the likes of Imaginary Forces, Brand New School, and Iron Claw. His career includes stints as 3D generalist at The Famous Group and Buck. According to Gentleman Scholar, the hire signifies their “continued evolution in content creation and expression in constantly pushing the limits of design and animation.”

McGarrah Jessee Hires Joel Clement from Saatchi & Saatchi

Joel_Clement-office-thumb-350x508-124220Joel Clement’s search for a stateside agency is over. Today McGarrah Jessee announced that Clement, who most recently served as executive creative director at Saatchi & Saatchi Thailand, will join the Austin firm to “focus primarily on writing.”

This summer Clement announced his plans to leave the agency after eight years, eight months of which he spent as ECD and regional creative director for Saatchi & Saatchi’s Asia operations.

In the release, he clarifies that he “had a pretty specific ideal in mind” when planning his repatriation and that he “found it all at McGarrah Jessee.”

Read more

Arnold Cuts Some Staff

arnoldlogo-001We’ve received a statement from the Arnold camp to address some tips we’ve received today, mainly that the agency has cut some staff. According to sources familiar with the matter, we’re told, like usual, the number is lower than expected. We’re hearing in the range of approximately 20 staffers and according to the statement from the agency, perhaps we can shed some light.

“We can confirm a reduction in staff. This is never an easy situation, as it impacts people who have made a valuable contribution to our company. As we have re-engineered we have used the opportunity to ensure our talent mix reflects the strategic growth areas for our company  – namely, content enabled by new media platforms and technology  – products and services that are most important to our clients.”

Staff layoffs happened, FYI, in the New York and Boston offices.

Caviar Content Signs Beauty & Lifestyle Director Charles Mehling

Caviar LogoCaviar Content has just announced the signing of beauty and lifestyle director Charles Mehling for worldwide representation.

Mehling made his commercial debut with a campaign for Earl Jeans featuring supermodel Gisele Bündchen, with whom he has become a regular collaborator, including a recent Pantene campaign. In addition to Bündchen, Mehling’s enviable celebrity and supermodel portfolio includes work with Kate Moss, Jessica Alba, Gwyneth Paltrow, Zooey Deschanel, Jennifer Aniston, Naomi Watts, Natalia Vodianova, Karen Elson, Angela Lindvall and Georgia May Jagger. He’s worked with brands including Rimmel, Dove, BCBG, Budweiser, David Yurman, Garnier, Olay, Pantene and Smart Water.

Mehling launched his directorial career with Black Rebel Motorcycle Club’s debut music video, going on to work with artists including The Kooks, Emeli Sandé, The Script, Stereophonics, Kasabian and James Morrison. He also directed several music documentaries, most notably an in-depth biography of the Scottish singer/songwriter Paolo Nutini, as well as a short film entitled “For The First Time.”

“We are very excited by the signing of Charles to our roster! His work demonstrates a fantastic blend of beauty and fashion with strong natural performances,” said Sorcha Shepherd, EP at Caviar London. “He has a deep understanding of how to capture subtle human nuances that can really elevate a beauty & lifestyle piece into something truly engaging. The fact that he is also such an accomplished photographer makes him an even stronger contender in the world of advertising, where more and more brands are looking to find a solution for both stills and film in one great package.”

Here’s Cedric Devitt’s Announce About David Weinstock

cedricdevitt

In case you missed our post last week about leadership issues at MRY, here’s the statement from agency CCO Cedric Devitt regarding the co-creative leadership appointment of David Weinstock. Here’s the brief note.

“All,

For those of you who missed the update at 10@10, please join me and Matt B in congratulating David Weinstock on his new role as Chief Creative Officer.
Effective immediately, he will be sharing duties with me agency-wide.

Over the last 15 months David has been an amazing partner in leading the creative output of the agency. His work on Visa, Neutrogena, StubHub and Pizza Hut has been central to growing our business this year. In his new role, David will continue overseeing all creative work for our clients west of the Mississippi.

So when you see David, please be sure to give him a well-deserved hug and or chest bump.

Onwards!

Cedric

P.S. He asked that I clarify that he is not moving to SF (yet;))”

Washington Olivetto to Be Honored with Clio Lifetime Achievement Award

Washington OlivettoThe Clio Awards announced today that WMcCann Brazil Chairman & McCann Worldgroup, Latin America & Caribbean CCO Washington Olivetto will receive the 2014 Clio Lifetime Achievement Award at the 55th annual awards show on October 1 at Cipriani in New York.

Olivetto is known around the world as an influential figure in the advertising industry, and in Brazil as an important cultural figure. His best known work includes iconic campaigns for Salvation Army, Nestle and Brazilian household staple BomBril, “which boasts the longest-running campaign with the same lead character,” with poster boy Carlos Moreno serving continuously from 1978 to 2004. Olivetto’s W/Brasil merged with McCann Erickson Worldwide’s Brazilian operations to form WMcCann in 2010, with operations based in São Paulo and Rio de Janeiro. WMcCann currently owns the two most popular campaigns airing in Brazil, for Bradesco, the biggest bank in Brazil, and Brazilian food company Seara. In 20o1, Olivetto won the Clio Awards’ Grand-Prix film award with a TV spot for Época Magazine. In addition to advertising, Olivetto is known in Brazil as a soccer mega-fan and expert, the creator of an ideological movement in the history of Brazilian soccer called “Democracia Corintiana.”

“Washington Olivetto is a name synonymous with innovation in the advertising industry,” explained Nicole Purcell, executive vice president, Clio Awards. “For decades, Washington’s work has been bringing Brazilian creative to the world and the most sophisticated thinking in global advertising to the Brazilian market. Defying contradiction, he’s at once a classic adman and a radical pioneer.”

“I’m exceptionally honored to receive the Clio Lifetime Achievement Award, in no small part on account of distinguished names of those who received the award before me,” said Olivetto. “I hope this award shines a light on the exemplary work being done around Latin America, and particularly in Brazil, which has been a source of inspiration and the greatest, most rewarding challenge I could have asked for.”

 

 

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