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Mullen Names New Top Creative in LA

353606cMullen has named Margaret Keene executive creative director of the agency’s Los Angeles office, AdAge reports.

Keene comes to Mullen from Saatchi & Saatchi Los Angeles, filling a role left vacant since the departure of Peter Rosch late last year. She will report to Mullen’s North America Chief Creative Officer Mark Wenneker.

Keene joined Saatchi & Saatchi in 2011, where her work included multiple campaigns for Toyota. Prior to Saatchi, Keene spent over a decade at TBWA\Chiat\Day, arriving as an art director in 1996, and eventually working her way up to group creative director. While at TBWA\Chiat\Day she worked on brands including Apple, Nissan, Levi’s, Kinko’s, Taco Bell, ABC and Shutterfly. Mullen opened its Los Angeles office in June 2013, following winning the Acura business in March of that year. Read more

BETC Welcomes New Senior Creative Team

downloadBETC has welcomed a new senior creative team in art director Stéphanie Thomasson and copywriter Marc Platet. The pair will work with BETC Creative Director Manoëlle Van der Vaeren.

Thomasson arrives at BETC from Leo Burnett where she developed campaigns for clients including Charal, Fiat, Jeep and the Mimi Foundation. Her “If Only For a Second” integrated campaign for the Mimi Foundation recently received several awards, including one D&AD and nine Cannes Lions. Prior to TBWA, she was an art director for TBWA, where she worked on work for Playstation, SNCF, McDonald’s, Nissan, and Aides, and Amnesty International. She won a Gold Lion for the “Signatures” video for Amnesty.

Platet comes to BETC from McCann, where he worked on the Nespresso, INPES, Mastercard, Na! and Terre d’Asile accounts. Prior to McCann, he was a copywriter at TBWA, where he worked on campaigns for clients including BMW, MINI, Absolut Vodka, and Martell.

David&Goliath Founder Names New President, CCO

Brian Dunbar

David&Goliath’s founder and chief executive officer, David Angelo, has named Director for Client Services Brian Dunbar to the newly created role of president, and Executive Creative Director Colin Jeffery as the new chief creative officer. Angelo, meanwhile, will assume the newly created position of chairman while continuing to work with clients, AdAge reports.

“I’m still going to be hands-on and working with clients, but it’s a signal to the agency and everyone else that I have to share the responsibility of running an agency and its growth,” Angelo told AdAge, adding, “you can only do so much when you have growth like this. This move is less about taking a step back and more about dividing up responsibilities.” Read more

New President/CEO at TBWA Worldwide

Troy Ruhanen

This evening brings news that Troy Ruhanen will succeed Tom Carroll to become the new President/CEO of TBWA Worldwide. (Jean-Marie Dru will retain his position as Chairman of the Agency Network.)

Ruhanen, a member of the AAF Hall of Fame who first earned your Spy’s attention back in 2009 when BBDO created the Deputy Chairman North America position to give him a promotion, spent the last ten months as EVP of the larger Omnicom Group.

In the past, he held several executive positions at BBDO, running the AT&T business prior to being promoted to Deputy Chairman and then CEO of the Americas to oversee its operations in both the Northern and Southern hemispheres. Before joining Team Omnicom, he also spent three years as Managing Director of Leo Burnett’s office in his native Sydney.

In what’s sure to be a controversial quote, Ruhanen writes that his appointment is “a great honor” due primarily to TBWA’s “unique strategic method in Disruption®”, which “attracts talent, unlike others, and produces work that creates a competitive advantage.”

FCB Does the Creative Shuffle

FCB Jon

FCB announced two big moves atop its North American ranks today: Chicago EVP/ECD Jon Flannery is moving up to Toronto and Dan Fietsam has been hired to take his place.

Flannery’s promotion comes in the wake of the success of a certain campaign you may have seen that involved the shipping of pants; the win earned him an ECD promotion just over a year ago. The man called himself “a late bloomer” in a Chicago Business Journal interview about that campaign, though he served as CD/VP during a nine-year run at Leo Burnett and spent seven years at Element79 before joining FCB.

Flannery replaces CCO Robin Heisey, who left the Toronto office for parts unknown after 14 years at the agency. Flannery will officially take over on August 11th, working “in tandem” with FCB Canada President Paul Mead.

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ECD Carl Rogers Leaves Havas

Carl RogersToday we confirmed that Executive Creative Director Carl Rogers is no longer with Havas.

We have very little in the way of details at the moment, so we’ll recap:

Havas Discovery President Paul Marobella recruited Rogers in March of last year to run the newly-formed “digital/analytics/CRM arm” in Baltimore. He was quickly promoted to ECD at Havas Chicago and worked “across offices” from New York to Baltimore.

In his own words, he “directly managed in excess of 16 accounts and 75 creatives across 3 agencies” and helped win the DISH, Dos Equis and other accounts.

He also blogged.

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Staffing Changes at BBDO SF, DMW Direct, Simulmedia, MMGY

bbdo-beijing_agencies

-BBDO San Francisco added Heidi Keel to its roster as VP, Strategy Director. Starting this week, Keel will work on Wells Fargo and various other accounts; she joins BBDO from Digitas SF.

-Philadelphia direct response agency DMW Direct hired Emmy Izykowsk as its newest Senior Account Executive. Izykowsk, who most recently handled Radian, Crozer-Keystone Health System, Comcast and other clients for Holton, Sentivan + Gury, will now focus primarily on the Premera Blue Cross account in addition to various side projects.

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New ECD, GCD at JWT Atlanta

Jeremy Jones

Today in Press Releases, JWT’s Atlanta office has promoted two of its top creatives after a string of successes for energy sector clients.

Creative Directors Dustin Tamilio and Jeremy Jones (above) have been named as the office’s GCD and ECD, respectively; the change is effective immediately.

The release is unique in that its opening attributes the promotions to the directors’ ”pioneering work for Shell brands”, more specifically citing “the agency’s most buzz-worthy campaigns and projects for Jiffy Lube, Shell, Quaker State and Pennzoil” (here’s one of the spots in question).

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Ad Council Names Starcom CEO Its New Chair; Effie Picks Facebook Marketing VP

Carolyn Everson 2013

Today brings word of the Advertising Council‘s annual changing of the guard: the industry group named Laura Desmond, Global CEO of Starcom MediaVest Group, to head its Board of Directors.

Council president Peggy Conlon calls Desmond “one of this country’s most respected leaders in the media and advertising communities”; she will serve for one year before being replaced by current Vice-Chair of Advertisers David Christopher, CMO of AT&T Mobility. Desmond herself filled that role in 2012-2013 after joining the board in 2009.

In other trade group news, Effie Worldwide chose Carolyn Everson (above), who has served as Facebook’s VP of Global Marketing Solutions for more than three years, as the Chairman of its Board. Daryl Lee, currently Global CEO of UM, will be Vice Chairman according to a popular vote.

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Deputy Director Leaves TBWA

tbwa-logo

In a quick bit of staffing news before the long weekend, Deputy Director/Head of Account Management Justin Manfredi left his position at TBWA’s Digital Arts Network this week.

Manfredi, who worked in accounts at JWT, Deutsch New York/LA and San Francisco’s AKQA, joined TBWA approximately one year ago. The hire was part of a move the agency made to “ramp up” its digital West Coast staff in 2013. Manfredi joined along with 72andSunny/W+K NY alum Larry Lac, former Ignited analytics lead Eric Fader, and Vaino Leskinen of TBWA Helsinki.

Before joining TBWA, Manfredi served as Senior Integrated Account Director at David&Goliath. The agency describes his new role as “client side” work with Activision, but at the moment we have no details on title or responsibilities.

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